#China #Guangzhou #Canton Fair #Smart Fitness #Sports Goods

The 138th Canton Fair Unveils Cutting-Edge Innovations in Smart Fitness

The recently concluded 138th Canton Fair in Guangzhou has emerged as a hotbed for revolutionary fitness technologies ahead of China’s highly anticipated 15th National Games. As reported by China Customs, the country’s export figures for sports goods have reached an impressive USD 14.9 billion in the first half of 2025, demonstrating a growth of 1.56% compared to the previous year. This surge can largely be attributed to the increasing global demand for intelligent fitness solutions, as fitness equipment and treadmills alone accounted for USD 2.78 billion and USD 698 million in exports, showcasing remarkable growth rates of 19.63% and 12.75%, respectively.

At the Fair, which runs parallel to these significant events, intelligent fitness products commanded attention, showcasing a seamless blend of advanced technology, thoughtful design, and wellness. The event takes on additional importance as it aligns with the upcoming National Games, set to take place from November 9, 2025, across the Guangdong-Hong Kong-Macao Greater Bay Area—the first instance of multiple regions co-hosting this major sporting event. This collaboration reflects a unified ambition to enhance China’s sports industry, mirrored by the latest innovations presented at the Fair.

Among the standout exhibitors was a company from Shanxi, which introduced an advanced treadmill fusing various technologies into one device. This treadmill not only offers running features but also integrates Wi-Fi connectivity, social interaction capabilities, and Hi-Fi audio systems, ensuring a comprehensive fitness experience. Additionally, a professional indoor rowing machine was exhibited that accurately recreates the sensations of outdoor rowing while providing precise motion data and high fat-burning efficiency, catching the eye of many international buyers.

The Fair also spotlighted how digital ecosystems are revolutionizing fitness. One innovative company showcased a proprietary app designed to connect with smart devices such as dumbbells, jump ropes, and steppers, allowing for interactive and data-driven workouts that seamlessly integrate into the routines of users. This integration is expected to enhance user engagement and boost the popularity of smart fitness solutions globally.

Moreover, the Fair exhibited advancements in product design and manufacturing. Notably, an exhibitor showcased an adjustable kettlebell set that features a patented quick-change system, enabling precise customization while ensuring durability, successfully gaining traction in European and American markets. Another highlight was a competition-grade kettlebell crafted as a single piece for optimal balance, designed in adherence to elite athletic standards.

Sustainability and superior craftsmanship were recurrent themes throughout the exhibition. Manufacturers innovatively applied friction welding—traditionally used in the automotive and high-speed rail sectors—to enhance the durability of fitness equipment. Furthermore, the fusion of wood and steel in the design of some equipment illustrated the combination of strong performance and stylish, design-oriented appeal.

As preparations ramp up for China’s largest sporting event, the Canton Fair serves as a clear indicator of how innovations in intelligent fitness are paving the way for a smarter, more sustainable, and dynamically driven future for the global sports industry. This focus on cutting-edge technology and design reaffirms the industry's commitment to promoting health awareness through advanced and user-friendly fitness solutions.

For further information or to explore the offerings of the Canton Fair, visit Canton Fair.