Eric Rosow Takes the Helm as CEO of ReferWell, Driving Healthcare Innovation
In a significant move that could reshape patient access to healthcare, ReferWell, a company dedicated to bridging the gap between patients and medical providers, recently announced the appointment of Eric Rosow as its Chief Executive Officer. With an extensive background in healthcare technology and over 35 years of experience, Rosow promises to drive innovation and growth at a time when efficient patient connection is more critical than ever.
Rosow’s career has been marked by a series of successful ventures aimed at improving healthcare delivery. His entrepreneurial journey includes co-founding Diameter Health, a leader in health data optimization, which was acquired by Availity in 2022. More recently, he launched Conduce Health, focusing on value-based specialty care, which also attracted acquisition interest from Switchboard Health in 2025. His previous role as General Manager at Eclipsys and Allscripts further showcases his ability to lead and innovate in complex healthcare environments.
Upon joining ReferWell, Rosow expressed his enthusiasm for the company’s mission: "What drew me to ReferWell is simple and compelling — they actually get people to the doctor. I understand that the critical moment between identifying the need for care and receiving it can significantly impact health outcomes. ReferWell has developed a unique system that not only recognizes these gaps in patient care but actively works to remedy them."
This focus on addressing the ‘missing middle’ of healthcare delivery, where patients often fall through the cracks, is particularly important in today’s fragmented healthcare landscape. ReferWell distinguishes itself by providing more than just scheduling services; they offer intelligent navigation solutions that enhance patient engagement and streamline appointment processes. This human-centered approach to healthcare technology is something Rosow is passionate about, having dedicated his career to making healthcare systems more effective and accessible.
Dan Messina, Chairman of the Board at ReferWell, reaffirmed the board’s decision by stating, "After a thorough search, we are confident that Eric is the right leader for this moment. His experience in building and scaling health tech companies equips him well to amplify ReferWell’s growth and deepen our impact within the healthcare sector."
Since its inception in 2015, ReferWell has evolved significantly from a single-market scheduling solution to a comprehensive platform that serves health plans and provider organizations across the country. Recognized for its ability to reduce operational gaps in care identification and completion, the company has seen an increase in demand as various healthcare entities seek to enhance their patient care strategies.
Under Rosow’s leadership, ReferWell aims to further enhance its services, combining expert care navigators with smart scheduling technology to offer a hospitality-level experience in healthcare operations. Their innovative platform strives to eliminate the barriers that hinder patient access, such as language disparities and logistical obstacles, effectively ensuring that patients receive the care they need without unnecessary delays.
Headquartered in Stamford, Connecticut, ReferWell now services health plans and providers catering to over 10 million covered lives in the United States. By maintaining a firm commitment to reducing care gaps and improving overall health outcomes, ReferWell stands at the forefront of a rapidly evolving healthcare landscape, ready to make significant advancements under the guidance of Eric Rosow.
For more information on ReferWell’s innovative initiatives, visit ReferWell.com.
Rosow’s career has been marked by a series of successful ventures aimed at improving healthcare delivery. His entrepreneurial journey includes co-founding Diameter Health, a leader in health data optimization, which was acquired by Availity in 2022. More recently, he launched Conduce Health, focusing on value-based specialty care, which also attracted acquisition interest from Switchboard Health in 2025. His previous role as General Manager at Eclipsys and Allscripts further showcases his ability to lead and innovate in complex healthcare environments.
Upon joining ReferWell, Rosow expressed his enthusiasm for the company’s mission: "What drew me to ReferWell is simple and compelling — they actually get people to the doctor. I understand that the critical moment between identifying the need for care and receiving it can significantly impact health outcomes. ReferWell has developed a unique system that not only recognizes these gaps in patient care but actively works to remedy them."
This focus on addressing the ‘missing middle’ of healthcare delivery, where patients often fall through the cracks, is particularly important in today’s fragmented healthcare landscape. ReferWell distinguishes itself by providing more than just scheduling services; they offer intelligent navigation solutions that enhance patient engagement and streamline appointment processes. This human-centered approach to healthcare technology is something Rosow is passionate about, having dedicated his career to making healthcare systems more effective and accessible.
Dan Messina, Chairman of the Board at ReferWell, reaffirmed the board’s decision by stating, "After a thorough search, we are confident that Eric is the right leader for this moment. His experience in building and scaling health tech companies equips him well to amplify ReferWell’s growth and deepen our impact within the healthcare sector."
Since its inception in 2015, ReferWell has evolved significantly from a single-market scheduling solution to a comprehensive platform that serves health plans and provider organizations across the country. Recognized for its ability to reduce operational gaps in care identification and completion, the company has seen an increase in demand as various healthcare entities seek to enhance their patient care strategies.
Under Rosow’s leadership, ReferWell aims to further enhance its services, combining expert care navigators with smart scheduling technology to offer a hospitality-level experience in healthcare operations. Their innovative platform strives to eliminate the barriers that hinder patient access, such as language disparities and logistical obstacles, effectively ensuring that patients receive the care they need without unnecessary delays.
Headquartered in Stamford, Connecticut, ReferWell now services health plans and providers catering to over 10 million covered lives in the United States. By maintaining a firm commitment to reducing care gaps and improving overall health outcomes, ReferWell stands at the forefront of a rapidly evolving healthcare landscape, ready to make significant advancements under the guidance of Eric Rosow.
For more information on ReferWell’s innovative initiatives, visit ReferWell.com.
Topics Health）
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