#Japan #Shinjuku #Fashion resale #Brand Ranking #ECOSTYLE

EcoStyle Shinjuku's Clothing Resale Insights

EcoStyle Shinjuku, managed by Standing Point Co., Ltd., has unveiled its brand ranking based on clothing resale figures from November 2025 to January 2026. This analysis includes the top 10 best-selling brands for both men's and women's clothing and the top 5 for resale value, shedding light on the latest trends in the fashion reuse market in the Shinjuku area.

Overview of Resale Trends

Recent data reflects that Shinjuku has seen a significant influx of both functional and stylish imported brands as well as established favorites. For both men's and women's clothing, practicality and brand prestige have emerged as key characteristics influencing purchasing decisions.

Men's Clothing: Top 10 Resale Brands

The ranking for men's clothing indicates a strong presence of brands that incorporate sports, military, and outdoor elements. This trend reveals a consumer focus on balancing everyday use with asset value, as shoppers are making selections that are not only functional but also maintain a certain level of prestige.

Women's Clothing: Top 10 Resale Brands

Similarly, the women's category showcases brands catering to formal and work-related uses, alongside luxury brands that continue to hold steady demand. The variety of apparel being brought in caters to a wide range of lifestyles, showing that women are seeking both utility in their clothing while still appreciating high-end labels.

Resale Value Insights: Top 5 Brands

When evaluating the highest resale values from November 2025 to January 2026, luxury outerwear and specialized leather wear led the pack. The assessed values were heavily influenced by several factors: rarity, condition, and market demand, underscoring the importance of these elements in determining resale worth.

Ongoing Promotions

Currently, EcoStyle is running a promotional campaign that boosts resale prices for clothing and bags. The specifics of this campaign include a 20% increase on resale for each item, with a potential maximum return of ¥20,000 per piece. This initiative aims to encourage more customers to participate in the resale market, making it an opportune time for those looking to sell their clothing and accessories.

Latest Resale Achievements

For those interested in the most recent resale victories, EcoStyle Shinjuku lists its latest achievements and insights online at their official results page. Here, customers can find firsthand examples that illustrate the thriving second-hand clothing market.

Reservation Details

To enhance the customer experience, EcoStyle Shinjuku offers an easy booking option to streamline visits, even during busy hours. Interested individuals can make reservations here for a more efficient service experience.

Store Information

EcoStyle Shinjuku is located at 3 Chome-14-22 Shinjuku, Shinjuku City, Tokyo, 160-0022. The store is just a 2-minute walk from Isetan Shinjuku Station and accessible via the B3 exit at Shinjuku San-Chome Station. Operating hours are from 10 a.m. to 7 p.m., and the store is open daily without any scheduled holidays.

Company Overview

Based in Tokyo's Meguro Ward, Standing Point Co., Ltd. operates EcoStyle. Led by CEO Hiroshi Wakamori, the company specializes in the reuse of branded products, including clothes, bags, watches, and jewelry. For more information, the official site can be visited at style-eco.com.

Contact Information

For inquiries, please reach out to EcoStyle's general contact number at 0120-991-223.