ASE's Strategic Move: Acquiring WrenchWay
In a significant development for the automotive service industry, the National Institute for Automotive Service Excellence (ASE) has acquired WrenchWay, a platform designed to enhance careers in automotive, diesel, and collision industries. This acquisition, announced on June 30, 2026, marks an essential step for ASE in its mission to fortify connections between educational institutions, employers, and industry stakeholders, thereby nurturing future service professionals.
The partnership brings together two powerful entities that share a common goal: to deliver better support and resources to the workforce in the transportation sector. ASE's president and CEO, Dave Johnson, emphasized the importance of modernizing the organization not just through updated testing standards, but also by reworking service approaches for technicians, educational establishments, and the next generation entering these technical professions. The involvement of WrenchWay's esteemed co-founders and staff is set to enhance ASE's operational capabilities significantly.
WrenchWay has established itself as a notable name in this field. The platform's founders, Jay Goninen and Mark Wilson, expressed enthusiasm about joining forces with ASE. Goninen reflected on his admiration for ASE, noting the honor in being part of such a legacy that fosters superior service within the industry. Wilson echoed this sentiment, asserting the widespread recognition of ASE among technicians and repair shops, further highlighting the great expectations set for their collaborative future.
The integration of WrenchWay's technology and insights aligns seamlessly with ASE's existing initiatives, particularly the recent launch of ASE Connects. This platform aims to strengthen the technical workforce pipeline by improving the connection between educational training and industry needs, expanding access to workforce data, and promoting vocational pathways into automotive, diesel, and collision fields. As these two organizations begin to merge, ASE Connects will remain a central focus, ensuring the sustained growth of a highly skilled workforce in the transportation industry.
In an increasingly technological landscape, ASE shows unwavering commitment to embracing innovation and adopting a customer-centric mentality. This acquisition underscores ASE's determination to stay at the forefront by equipping itself with tools and partnerships that will ultimately enhance service delivery.
Looking ahead, both ASE and WrenchWay plan to provide detailed information regarding the integration process and how transitions will affect current users within the coming weeks. This announcement is poised to build excitement and anticipation among industry professionals eager for the advancements these changes may bring.
About WrenchWay
Established to support the automotive, diesel, and collision sectors, WrenchWay focuses on strengthening the pipeline of skilled technicians through its innovative platform. By fostering collaboration among shops, educational institutions, and industry partners, WrenchWay plays a pivotal role in supporting careers and enhancing professional development in the automotive field. More information about WrenchWay can be found at
wrenchway.com.
About ASE
The National Institute for Automotive Service Excellence (ASE) has been a cornerstone of the automotive industry since 1972. As a non-profit body, ASE promotes exceptional service and repair standards through the assessment and certification of industry professionals. The prestigious ASE Blue Seal logo signifies that certified professionals possess the skill and knowledge essential for excellence in their work. Today, ASE certified professionals work across various sectors including dealerships, independent shops, collision repair facilities, and educational institutions nationwide. To learn more about ASE, visit
ase.com.