Financial Services Expert Marshall Lux Joins Percent's Board Amid Expansion

Percent Welcomes Marshall Lux to Board of Directors

In a recent move signaling its commitment to enhanced leadership and strategic growth, Percent has officially appointed Marshall Lux to its Board of Directors. This significant addition comes as Percent experiences a surge in demand for private credit in an uncertain economic landscape. Lux, a veteran in the financial services sector with over four decades of expertise, has previously held pivotal roles at prestigious firms including Boston Consulting Group, McKinsey, and JPMorgan Chase.

Marshall Lux’s extensive background includes serving as the Global Chief Risk Officer for consumer products at JPMorgan Chase during the challenging financial climate of 2008. His profound understanding of risk management and transformation in financial institutions makes him an invaluable asset to Percent. As Percent continues to gain traction within the private credit marketplace, Lux’s insights will play a crucial role in navigating the complexities of an evolving sector.

The timing of this appointment could not be better. Percent has recently marked a milestone, claiming its best quarter to date as it surpassed $2 billion in total transaction volume and boasts $300 million in assets under management. The numbers reflect the company's growing influence in the market, accounting for an impressive 90% of all U.S. lender finance deal activity under $10 million during the first quarter of 2025.

CEO and Founder Nelson Chu expressed enthusiasm over Lux’s addition, praising his unparalleled perspective in the world of private finance. “Marshall brings unmatched perspective and credibility to our team as institutional demand for private credit reaches new heights,” said Chu. His extensive experience managing risk at a global bank during tumultuous economic periods will be instrumental in Percent's mission to develop robust infrastructure for supporting private credit at scale.

Lux’s illustrious career also includes leading global private equity practices at both McKinsey and Boston Consulting Group, where he advised renowned institutions on their growth, strategies, and managing risks. Today, he continues to influence the industry as a Venture Partner at B Capital and as a Senior Advisor to BCG, while also serving on multiple public and private boards linked to banking, insurance, and private equity. Moreover, he contributes to academia as a visiting fellow at the Psaros Center for Financial Markets and Policy at Georgetown University.

In Lux’s own words about Percent: “It’s one of the rare platforms that combines strong fundamentals with technological innovation. Their vision for modernizing private credit is not just timely—it’s necessary. I’m excited to support their mission and help accelerate adoption among institutions seeking transparency, yield, and scale in private markets.”

This strategic move by Percent emphasizes the rising interest in non-correlated, income-generating assets amidst fluctuating public market conditions. With traditional markets displaying volatility, private credit is becoming increasingly appealing as a strategic asset allocation for both institutional investors and accredited retail portfolios.

Recently, Percent’s technology-driven model has enabled faster execution and improved data transparency, which are crucial benefits for both borrowers and investors alike.

Key highlights from Percentage’s recent performance include:

- Surpassing $2 billion in transaction volume to date.
- Achieving $300 million in assets under management, with 18 consecutive months of net growth.
- Celebrating EBITDA positivity as of March 2025.
- Witnessing three straight years of doubling marketplace revenue.

These accomplishments come as the company continues to be recognized for its rapid growth, having made it onto the Inc. 5000 list of fastest-growing private companies for three consecutive years, landing at No. 85 overall and No. 6 in the Financial Services category.

As Percent moves forward with its impressive momentum, the integration of experienced leaders like Marshall Lux will undoubtedly strengthen its position as a pioneer in the modern private credit marketplace. Established in 2018, Percent is reshaping the financial landscape by offering distinctive access to private credit. To explore more about Percent’s offerings, visit www.percent.com.