Emma Raducanu Becomes First Global Ambassador for Wild's Sustainable Personal Care
Emma Raducanu: Championing Sustainability with Wild
In an exciting development for sustainable personal care, Wild has appointed British tennis sensation Emma Raducanu as its first-ever Global Brand Ambassador. Launching during a high-profile event such as the 2025 US Open Tennis Championships, Raducanu’s integration into the Wild brand marks a significant shift towards promoting eco-friendly practices within the personal care industry.
Wild is not just another beauty brand; it's committed to eliminating single-use plastics from households globally. Their innovative approach involves providing refillable and compostable personal care products that deliver performance without the environmental cost. With their mission to transform everyday routines into more sustainable habits, partnering with a champion like Raducanu embodies their ethos of blending responsibility with high performance.
The campaign, titled Champions of Change, aims to inspire consumers to embrace sustainable practices in their daily lives.
Topics Consumer Products & Retail）
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