Waiākea Celebrates Fourteen Years of Sustainable Innovations
Waiākea Hawaiian Volcanic Beverages, a trailblazer in eco-friendly practices, has marked its 14th anniversary with a significant launch – the
Waiākea Paʻa Premium Glass Collection. This new offering is not just a product; it represents the brand's commitment to sustainability through innovative packaging choices. The term 'Paʻa' translates to ‘solid’ or ‘firm’ in Hawaiian, embodying the durability and reliability of this new glass bottle, which joins their already impressive lineup that includes a 100% post-consumer recycled OceanPlast® bottle and refillable aluminum options.
Founded in 2012 in the beautiful city of Hilo, Hawaii, Waiākea has consistently pushed the envelope in the water bottle industry by being one of the first brands in the United States to adopt a fully recycled packaging approach. The brand's mission aligns closely with environmental stewardship, supporting both clean water access and sustainability efforts that benefit local communities in Hawaii and beyond.
Over these last fourteen years, the company has not only expanded its product offerings but has also achieved milestones such as transitioning to carbon-negative, algae-based ink on its labels and becoming a Certified B Corporation™. Their philanthropic arm, the
Kōkua Initiative, has positively impacted over 495,000 individuals throughout Hawaii, making every initiative truly count.
According to
Ryan Emmons, Co-Founder and CEO, the launch of the Paʻa glass bottles marks the culmination of years of careful consideration regarding the ideal format for premium water consumption. Emmons states, “For 14 years, we've focused on giving people a better option, not just a different one.” The addition of glass to their lineup allows for versatility, catering to various settings from casual at-home consumption to upscale hospitality environments.
The Waiākea Paʻa collection provides a solution for consumers seeking elegance in their hydration choices. The new glass bottles not only preserve the water's natural properties but also ensure a refined presentation suitable for high-end dining experiences and special occasions. With sustainability in mind, Paʻa bottles are engineered using 40% recycled glass, with ambitions to reach 100% within the next five years.
To amplify the launch of Paʻa, Waiākea has collaborated with
Marcus Mariota, a renowned NFL quarterback and Hawaii native. Mariota expresses pride in supporting a brand that authentically represents Hawaiian culture and values. “Waiākea represents Hawaii the right way—the source, the people, and the care behind every detail,” says Mariota, highlighting the unique connection between the product and its cultural significance.
Source of Purity
Waiākea Hawaiian Volcanic Water is sourced from the majestic Mauna Loa, the world's largest active volcano. The water flows as rain and snowmelt, filtered naturally through thousands of feet of porous volcanic rock in a protected forest. This process enriches the water with essential minerals like silica and magnesium, resulting in a naturally alkaline product with a notably smooth taste—qualities that have garnered Waiākea acclaim in the beverage industry.
Availability
The Waiākea Paʻa premium glass collection is now available for purchase online and will be rolling out across various retailers, including Giant Food and Central Market, throughout 2026. As the brand grows, they remain committed to making eco-conscious choices accessible to everyone. Trade inquiries can be directed to
[email protected].
About Waiākea Hawaiian Volcanic Beverages
Waiākea is not just about water; it stands for community impact and sustainability. Founded with the mission of promoting healthy Hawaii products and contributing to clean water initiatives, it has become a leader in packaging innovation. It has also been recognized for its great taste derived from natural filtration, making it a must-have beverage for health-conscious consumers.
For more information, visit
waiakea.com and follow their journey on Instagram @Waiakea.