Kewpie Group Releases Integrated Report 2025
Kewpie Corporation, headquartered in Shibuya, Tokyo, led by President Mitsuru Takamiya, has officially published its Integrated Report 2025 in Japanese. The report is accessible on Kewpie's official website starting April 30. This annual publication aims to provide stakeholders with a comprehensive overview of the company's activities, strategies, and goals geared towards value creation, thereby deepening their understanding of the Kewpie Group.
The Integrated Report reflects the company's commitment to transparency and accountability, offering insights into its operations and future direction. As part of its Medium-Term Management Plan for 2025-2028, Kewpie has adopted the slogan “Change & Challenge,” focusing on enhancing management efficiency in mature markets while accelerating investment in growth areas. The plan centers on two key pillars: the structural reform of domestic operations and the acceleration of global expansion.
Through these efforts, Kewpie aims not only to create economic value but also to contribute positively to society by promoting health through food, being mindful of environmental issues, and enhancing the value of human capital. Notably, 2025 marks the 100th anniversary of Kewpie Mayonnaise, a significant milestone for the brand. This historic occasion represents a pivotal moment for Kewpie, as it sets its sights on enhancing brand value and pursuing growth in global markets over the next century.
The Integrated Report 2025 includes various essential sections:
- - Basic Policy
- - Top Message
- - 100th Anniversary of Kewpie Mayonnaise
- - Value Creation Process
- - Sustainability Management
- - Medium-Term Management Strategy
- Evolution of Value Creation Process
- Structural Reform of Domestic Operations
- Acceleration of Global Expansion
- Contribution to Food and Health
- Environmental Considerations
- Enhancement of Human Capital Value
- - Corporate Governance
- - Performance and Company Information
Kewpie Group emphasizes maintaining open communications with all stakeholders, aiming for sustainable value creation that resonates with its community and environment. The company believes that successful partnerships and stakeholder engagement are critical in achieving a sustainable future. In the coming years, Kewpie continues to prioritize sustainability and innovation in every aspect of its business endeavors.
For further details and to review the document, the Integrated Report 2025 can be downloaded as a PDF from
this link.
In a rapidly changing global landscape, Kewpie stands committed to navigating challenges while fostering a sustainable and prosperous future for all stakeholders involved.