Cory Rosencranse Takes the Helm as President & CEO of HEMCO and Gee Heavy Machinery

In a significant shift for the heavy equipment industry, Cory Rosencranse has been named the new President and CEO of Heavy Equipment Management Company LLC (HEMCO) and Gee Heavy Machinery. This strategic appointment is expected to spearhead growth and innovation for both organizations, which are well-regarded in the heavy machinery space. Rosencranse, known for his vast experience in the field, will leverage his expertise to enhance customer service and operational excellence.

Rosencranse's history in the heavy equipment sector is marked by successful leadership roles where he focused on strategic operations and customer-centric solutions. His knowledge will be invaluable as HEMCO and Gee Heavy Machinery work to deepen their market presence and improve service capabilities. Joel Larson, Chief Operating Officer, expressed excitement about Rosencranse's addition to the team, noting that his leadership qualities and industry insights align perfectly with the companies' goals.

"I am thrilled to join such a reputable organization," Rosencranse stated. He recognizes the company's longstanding commitment to customer success, a philosophy embodied in their mission statement: 'Winning Together With Our Customers, Because When They Win, We Win'. As he settles into his new position, Rosencranse aims to reinforce this philosophy further, emphasizing the importance of innovation and strong relationships with clients.

As both companies look forward to an era of expansion, they also anticipate strengthening their partnerships within the heavy machinery sector. Given the ever-evolving industry landscape, Rosencranse’s appointment comes at an important juncture, paving the way for new initiatives aimed at achieving operational excellence and enhancing the customer experience.

Gee Heavy Machinery has over 40 years of experience serving the automotive and heavy equipment industries, with a strong partnership with Komatsu. This collaboration enables the company to provide cutting-edge equipment solutions tailored for construction, mining, and forestry sectors across Northern California. Under Rosencranse’s leadership, there is great optimism about the future direction of these companies and their commitment to industry leadership.

Rosencranse's strategic vision is complemented by a talented workforce dedicated to executing high-quality service and support measures. He plans to involve employees in shaping the organization’s future, ensuring they feel valued as part of a unified team working toward common objectives.

As the industry faces challenges and opportunities on the horizon, having a leader like Rosencranse will likely bolster HEMCO and Gee Heavy Machinery’s ability to respond proactively. His focus on innovation and customer satisfaction is expected to drive not only business growth but also to foster a culture of excellence within the organization.

The companies will continue to monitor industry trends and client needs to stay ahead of the competition. Rosencranse’s leadership marks a new chapter for HEMCO and Gee Heavy Machinery, promising to deliver superior equipment and service solutions that align with their commitment to quality and performance.

For media inquiries regarding Rosencranse’s appointment or the future plans of HEMCO and Gee Heavy Machinery, please contact Barb Canibano, Vice President of Marketing. She can be reached by phone at (725) 253-4044 or via email at [email protected]

With Rosencranse's experienced guidance and a clear strategic roadmap, the companies are geared up for an exciting future, aiming to reinforce their status as leaders in the heavy equipment industry.

Topics Heavy Industry & Manufacturing)

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