#Japan #Tokyo #Samantha Vega #CANDY TUNE #KOTOMI TACHIBANA

CANDY TUNE's Kotomi Tachibana Showcases New Samantha Vega Collection

The vibrant new collection from the popular Japanese brand Samantha Vega, under the umbrella of Samantha Thavasa Japan Limited, has made its debut, featuring the creative touch of Kotomi Tachibana, a member of the idol group CANDY TUNE. With a vision inspired by the fashionable district of Harajuku, the collection encapsulates the essence of ‘NEW KAWAII’ culture, merging diverse styles and influences.

New Summer Styles

The new collection includes stunning pieces designed for summer, with a focus on French-Girly aesthetics and a travel series that caters perfectly to the upcoming holiday season. Among the standout items is a mini handbag priced at ¥19,800 available in opulent hues like off-white, black, and pink. This bag marries a structured look with playful details, including dual-layered ruffles and charming ribbon hardware that elevate its overall appeal.

The handbags come with a set of adjustable shoulder straps, enabling versatile two-way usage. Notably, the pink variant features a delightful bi-color scheme of white and pink, embodying the freshness of summer.

For those looking for travel-friendly options, Samantha Vega offers a shoulder bag priced at ¥16,500, available in classic shades like white, black, silver, and baby pink. This bag is not just stylish but functional, boasting ample storage space along with numerous pockets for easy organization. The thick belt and silver hardware provide a casual yet chic statement, while the removable crescent-shaped mini pouch, embroidered with the brand's ‘SV’ logo, adds a hint of flair.

To complement the shoulder bag, there's also a chic Boston bag priced at ¥22,000 in black and baby pink. Designed with cotton bonding for a soft finish, this bag showcases gathered handles that add sweetness to its contemporary silhouette. The exterior features the embroidered ‘SV’ logo, while the reverse design sports the distinctive Samantha Vega logo plate, promoting its dual-use appeal. Furthermore, it is thoughtfully designed to secure onto rolling luggage, making it a travel essential.

Spotlight on Kotomi Tachibana

Kotomi Tachibana, born on May 25, 2002, hailing from Kitakyushu City, Fukuoka, has become a beloved figure since the debut of CANDY TUNE on March 14, 2023. Known affectionately as “Kocchan,” she embodies the spirit of individuality and charm that CANDY TUNE promotes—where diverse personalities converge, much like assorted candies to create a harmonious tune.

She has captured the hearts of fans not only through her vibrant personality but also with her love for spicy foods and matcha sweets, alongside her famous Kotomi Gengaku, a collection of her amusing verbal slip-ups shared on social media.

Behind the Scenes

The artistic direction of this collection is led by 2BOY, and it features photography by Asae Wakabayashi, styling by Masumi Kusazawa, and hair and makeup by Mizuki Taniguchi. This collaboration showcases how fashion and music can intertwine to create an engaging cultural dialogue.

For further exploration of this delightful collection, visit the Samantha Vega official website or check out the online store.

Company Profile

Company Name: Samantha Thavasa Japan Limited
CEO: Koji Furuya
Established: March 10, 1994
Business Overview: Planning, manufacturing, and sales of bags and jewelry
Company Website: Samantha Thavasa Company