Epson's Projection Technology Elevates Cirque du Soleil's ALIZÉ Show in Berlin
Epson has officially partnered with Cirque du Soleil to bring its cutting-edge projection technology to the stage of the newly launched "Cirque du Soleil ALIZÉ," taking place at the renowned Theater am Potsdamer Platz in Berlin. As the Official Projector Partner, Epson is proud to showcase its high-performance laser projectors, which are pivotal in realizing the innovative concepts of this unique theatrical experience, known as "Acromagic."
ALIZÉ represents a seminal moment for both Cirque du Soleil and Epson, marking a significant step into the future of live entertainment. According to Matthew Nickel, Chief Show Creation and Production Officer at Cirque du Soleil, this performance not only pushes creative boundaries but also signifies a growth milestone for the company. The incorporation of Epson’s advanced projections into the show allows for an immersive experience that merges artistry with state-of-the-art visual effects, brilliantly illustrated through the use of breathtaking illusions.
"Acromagic" serves as the centerpiece of the performance, a new artistic medium merging traditional magic with acrobatic displays. Spearheaded by industry innovators Valentine Losseau and Raphaël Navarro, this avant-garde interpretation of magic encourages creative exploration and expression. Unlike traditional performances, the integration of projection techniques into the acrobatics leads to a dynamic storytelling format.
In preparation for ALIZÉ, over 100 technicians and artists collaborated to redefine the Theater am Potsdamer Platz, creating an environment that fully supports this complex production. The integration extends beyond just visual spectacle; it's about engaging the audience in a way that envelops them throughout the performance. Emilie Emiroglou, Director of Creation for ALIZÉ, emphasized the collaborative effort of the creative team to develop special effects that interact meaningfully with live acts. This involvement ensures that the projections do not merely accompany the performance but are elemental to the narrative weaved through each act.
Projection technology in ALIZÉ utilized eight Epson EB-PU2220B 20,000-lumen laser projectors, equipped with diverse lenses. This equipment is vital for crafting a vibrant backdrop that continuously transforms, drawing the spectators deeper into the unfolding narrative. The role of projection goes beyond aesthetics, it is essential in creating emotionally resonant moments as the visual effects borrow dimensions from reality, enhancing each acrobatic feat.
The technical side of maintaining projection effectiveness during live performances is one of the prominent challenges faced by the production team. Implementing real-time tracking and calibration for moving projectors admits dynamic adjustments on stage, which is crucial for maintaining visual integrity as performers shift during scenes. The Epson projectors, featuring advanced real-time calibration abilities, adapt seamlessly to the fast-paced demands of live actions, facilitating a flawless fusion of art and technology.
Félix Fradet-Faguy, the Projection Designer for ALIZÉ, highlighted the richness that projection adds to performing arts. The technology serves as a versatile storytelling medium, contributing not only to the visual impact of the performance but also to maintaining audience focus on the acrobatics and narrative developments of the characters.
As ALIZÉ takes center stage, Epson’s partnership with Cirque du Soleil marks a future of creative collaboration, promising to redefine expectations in live entertainment. Jason Meyer, Director of Product Management at Epson America, expressed enthusiasm for this initial project, applauding the innovative approach taken by Cirque du Soleil to create a multi-dimensional experience that captivates audiences, blending illusion with spontaneity. Looking ahead, both organizations aim to explore further integrations of technology and artistry to continue enthralling people worldwide.
Epson, renowned for its large-venue projection capabilities, delivers unmatched image quality and reliability, thanks to its sophisticated development in projection technology. Whether it is for live performances such as ALIZÉ or other grand-scale productions, Epson remains committed to supporting excellence in the entertainment world. For more information on Epson’s large venue projectors and their ongoing collaboration with Cirque du Soleil, resources are available at Epson and Cirque du Soleil.
ALIZÉ represents a seminal moment for both Cirque du Soleil and Epson, marking a significant step into the future of live entertainment. According to Matthew Nickel, Chief Show Creation and Production Officer at Cirque du Soleil, this performance not only pushes creative boundaries but also signifies a growth milestone for the company. The incorporation of Epson’s advanced projections into the show allows for an immersive experience that merges artistry with state-of-the-art visual effects, brilliantly illustrated through the use of breathtaking illusions.
"Acromagic" serves as the centerpiece of the performance, a new artistic medium merging traditional magic with acrobatic displays. Spearheaded by industry innovators Valentine Losseau and Raphaël Navarro, this avant-garde interpretation of magic encourages creative exploration and expression. Unlike traditional performances, the integration of projection techniques into the acrobatics leads to a dynamic storytelling format.
In preparation for ALIZÉ, over 100 technicians and artists collaborated to redefine the Theater am Potsdamer Platz, creating an environment that fully supports this complex production. The integration extends beyond just visual spectacle; it's about engaging the audience in a way that envelops them throughout the performance. Emilie Emiroglou, Director of Creation for ALIZÉ, emphasized the collaborative effort of the creative team to develop special effects that interact meaningfully with live acts. This involvement ensures that the projections do not merely accompany the performance but are elemental to the narrative weaved through each act.
Projection technology in ALIZÉ utilized eight Epson EB-PU2220B 20,000-lumen laser projectors, equipped with diverse lenses. This equipment is vital for crafting a vibrant backdrop that continuously transforms, drawing the spectators deeper into the unfolding narrative. The role of projection goes beyond aesthetics, it is essential in creating emotionally resonant moments as the visual effects borrow dimensions from reality, enhancing each acrobatic feat.
The technical side of maintaining projection effectiveness during live performances is one of the prominent challenges faced by the production team. Implementing real-time tracking and calibration for moving projectors admits dynamic adjustments on stage, which is crucial for maintaining visual integrity as performers shift during scenes. The Epson projectors, featuring advanced real-time calibration abilities, adapt seamlessly to the fast-paced demands of live actions, facilitating a flawless fusion of art and technology.
Félix Fradet-Faguy, the Projection Designer for ALIZÉ, highlighted the richness that projection adds to performing arts. The technology serves as a versatile storytelling medium, contributing not only to the visual impact of the performance but also to maintaining audience focus on the acrobatics and narrative developments of the characters.
As ALIZÉ takes center stage, Epson’s partnership with Cirque du Soleil marks a future of creative collaboration, promising to redefine expectations in live entertainment. Jason Meyer, Director of Product Management at Epson America, expressed enthusiasm for this initial project, applauding the innovative approach taken by Cirque du Soleil to create a multi-dimensional experience that captivates audiences, blending illusion with spontaneity. Looking ahead, both organizations aim to explore further integrations of technology and artistry to continue enthralling people worldwide.
Epson, renowned for its large-venue projection capabilities, delivers unmatched image quality and reliability, thanks to its sophisticated development in projection technology. Whether it is for live performances such as ALIZÉ or other grand-scale productions, Epson remains committed to supporting excellence in the entertainment world. For more information on Epson’s large venue projectors and their ongoing collaboration with Cirque du Soleil, resources are available at Epson and Cirque du Soleil.
Topics Entertainment & Media）
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