#Spain #Madrid #UATP #high-speed rail #Iryo

Iryo Partners with UATP to Elevate Corporate Travel Experience in Spain

In a significant development for the Spanish rail industry, Iryo has officially become the first UATP (Universal Air Travel Plan) rail merchant in Spain. This partnership aims to streamline payment processes and provide more options for corporate travelers, marking an important milestone as demand for rail travel rises.

About Iryo

Iryo, since its launch in 2022, has positioned itself as a leading player in the high-speed rail sector in Spain. Owned by partners Trenitalia, Air Nostrum, and Globalvia, Iryo is recognized for its extensive rail frequency offerings and a state-of-the-art fleet. The company’s services connect numerous major cities, including Barcelona, Seville, Madrid, and Valencia, making rail travel a competitive option against air travel and other modes of transportation.

Juanjo Quesada, Head of Distribution at Iryo, remarked, “Our collaboration with UATP adds significant value for our corporate partners, aligning perfectly with our commitment to innovation and creating enhanced travel experiences.” With the integration of UATP payments, Iryo aims to capitalize on the increasing number of business travelers who prefer efficient and eco-friendly travel solutions.

The Growing Need for Corporate Travel Solutions

As Spain's rail network undergoes a liberalization process, the demand for high-speed rail services has surged. Reports indicate that corporate travel volumes are on the rise, encouraging rail operators to enhance their services to meet the needs of business passengers. The incorporation of UATP payment options simplifies the booking process for corporate entities, allowing greater flexibility and accessibility.

UATP's entry into the Spanish rail market signifies an expansion of choice for corporate travelers. By facilitating alternative forms of payment, UATP allows Iryo to provide a seamless purchasing experience across various sales channels, benefitting both companies and their customers.

UATP's Strategic Entry into Spanish Rail

UATP's partnership with Iryo also represents the organization's ambition to diversify its network and establish a foothold in the burgeoning rail transport sector. In the previous year, Spain's rail transport reported a record 653.7 million passengers, demonstrating a remarkable growth of 20.7% from the year prior. This growth trajectory indicates strong potential for high-speed rail services, particularly as competition intensifies.

“Rail travel is crucial for business in Spain and Europe, and we foresee its significance in corporate travel proliferating,” said Zach Ornelas, SVP Commercial for UATP. He emphasized the importance of partnering with a forward-thinking operator like Iryo, which shares UATP’s vision of integrated and digitally enabled travel experiences.

Advantages for Iryo as a UATP Merchant

Becoming a UATP Merchant presents Iryo with a variety of benefits. This status not only simplifies the payment acceptance process but also allows the operator to enhance customer acquisition, facilitating higher conversion rates. By minimizing transaction costs and risks associated with payment processing, Iryo can focus on delivering exceptional service to its corporate clients, fostering loyalty and repeat business.

Additionally, Iryo’s commitment to integrating technology within its operations aligns with UATP's philosophy of facilitating modern and efficient payment solutions that resonate well with the evolving demands of travelers.

As the partnership progresses, Iryo is poised to leverage its new capabilities to better serve corporate customers, ensuring a competitive stance in Spain’s vibrant rail market. This collaboration marks just the beginning of Iryo’s journey in enhancing mobility solutions across Spain while embracing sustainable travel practices.