H.I.G. WhiteHorse Secures Financing for Globe Groupe's Growth Strategy

H.I.G. WhiteHorse Partners with Globe Groupe for Expansion



In a significant move to bolster its growth strategy, H.I.G. WhiteHorse, a credit affiliate of the renowned investment firm H.I.G. Capital, announced its latest financing arrangement for Globe Groupe. This transaction is part of H.I.G.'s efforts to support companies that display strong potential in their respective markets.

Founded in 2002 by Jérémy Dahan, Globe Groupe has established itself as a premier operational marketing services firm in Europe. Headquartered in Neuilly-sur-Seine, France, Globe plays a pivotal role in serving over 180 premium brands across various sectors including consumer goods, technology, beauty, lifestyle, healthcare, and luxury. The firm's strategic approach focuses on brand activation, outsourced field force deployment, and merchandising, ensuring that their clients experience significant growth in sales and market share.

Globe’s innovative services have enabled it to sustain a robust presence in eight European countries, supported by a network of 14 offices. The company has succeeded by executing complex marketing activations and winning substantial tenders, all while leveraging advanced technology solutions, thanks to a highly skilled management team.

As Globe embarks on its next growth phase, founder Jérémy Dahan is actively reinvesting in the company to ensure continued leadership and alignment. The bespoke financing package arranged by H.I.G. WhiteHorse will provide Globe with the necessary financial means to fuel its expansion initiatives, particularly through a proactive buy-and-build strategy.

Pascal Meysson, Head of H.I.G. WhiteHorse Europe, expressed excitement about this partnership, noting that Globe’s sustained growth is a testament to its comprehensive offerings and effective execution track record. He emphasized the firm’s commitment to supporting Globe's ongoing expansion with this tailored financing solution.

In addition, Charles Bourgeois, Managing Director at H.I.G. WhiteHorse Europe, highlighted Globe as an ideal investment target. He remarked on the firm's strong market position, exceptional management team, and robust financial performance, making it a prime candidate for H.I.G.'s investment strategy.

Globe Groupe specializes in shopper marketing and sales activation, providing integrated solutions that enhance brands’ visibility and engagement. Their emphasis on local execution and strategic expertise allows them to optimize sales through various channels, both in-store and online. This latest financing will empower Globe to solidify its foothold in Europe’s dynamic market landscape further.

About H.I.G. Capital


H.I.G. Capital stands as a prominent alternative investment firm managing capital totaling over $74 billion. Established in 1993 and based in Miami, H.I.G. operates a diverse range of investment platforms across various sectors, including debt and equity investments in middle-market companies, real estate, and infrastructure. H.I.G. has consistently demonstrated a flexible, operationally focused approach in its strategies, which include management buyouts and recapitalizations.

The funds managed by H.I.G. have invested in over 400 companies globally, with the current portfolio comprising more than 100 firms that collectively generate excessive sales across multiple industries. For further insights, interested parties can visit H.I.G. Capital's website.

Both H.I.G. WhiteHorse and Globe Groupe are looking forward to the future, with an aim to leverage this partnership to achieve remarkable growth and success in the years to come.

Topics Business Technology)

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