#Japan #DMM.com #Cocoo #Ogawa City #Ogawa

Cocoo's New Initiative in Ogawa City

Cocoo Corporation, based in Chiyoda, Tokyo, has announced an exciting collaboration with Ogawa City and DMM.com to launch the "Digital Support Program" starting in October 2025. This initiative aims to bolster local enterprises in Ogawa City by promoting digital transformation (DX) and creating a work environment that is conducive to women's empowerment.

The program is part of Ogawa City’s broader initiative to cultivate digital talent and foster workplaces where employees feel motivated and empowered. By facilitating efficient business operations, the initiative supports improvements in organizational performance while focusing on enhancing conditions for women in the workforce. Cocoo is committed to providing essential services such as social media management, support for RPA skills establishment, and fostering environments where women can thrive in their careers.

Background of the Digital Support Program

Cocoo is dedicated to creating a society where digital skills are accessible to everyone, enabling a diverse and inclusive environment for individuals of all backgrounds, including women, seniors, foreigners, and those with disabilities. The first step in this commitment has been to promote women's participation through various services under the DX Human Resource umbrella, including programs like "Excel Girls" and "Data Girls." These initiatives aim to transform inexperienced individuals into skilled DX personnel who can assist businesses in their digital transitions.

Since 2022, Cocoo has been working collaboratively with Ogawa City and DMM.com to raise awareness of digital utilization and women’s empowerment. The upcoming Digital Support Program is designed to deepen understanding of these subjects among local businesses and promote a work culture where employees feel valued and encouraged.

Past Collaborations with Ogawa City

Cocoo has a history of successful initiatives in Ogawa City:

• - November 2022: Launched the "RPA Promotion Joint Project," where Cocoo's free RPA tool "Macroman" was implemented in city operations, enhancing efficiency.
• - June 2023: Held a "New Working Methods Support Project" featuring a free Excel workshop aimed at local women, providing them the opportunity to improve their digital skills.
• - August to September 2024: Conducted a series of Digital Talent Development Lectures focusing on enhancing digital understanding among local businesses and training women in digital skills.

For more details on these projects, check the respective links: RPA Project, New Working Methods, Digital Talent Development.

Overview of the Digital Support Program

• - Target Participants: Local businesses in Ogawa City, regardless of whether they employ female staff.
• - Program Duration: From October 2025, lasting approximately two months.
• - Support Areas:

1. Assistance with social media management or RPA skills training, based on participants' preferences.
2. Support for internal capacity building and tailored assistance according to workplace situations.
3. Guidance on creating a workplace environment conducive to women.

• - Cost: Free for participating businesses.
• - Number of Participants: A limited number of businesses will be selected if there are many applications.
• - Application Deadline: September 12, 2025.
• - Inquiries: Ogawa City Planning Department.

For more information about the Digital Support Program, visit Ogawa City's website.

About Ogawa City

Ogawa City is located in the southwestern part of Fukuoka Prefecture, boasting a population of about 31,000. Known for its rich history as a thriving shipbuilding and craftsmanship center, it has evolved into a significant furniture production hub, exporting goods nationwide. The city also benefits from agriculture, producing rice, strawberries, asparagus, and offering fresh seafood and high-quality nori harvested from the nearby Chikugo River and Ariake Sea.

About DMM.com

Operating Japan's comprehensive services site, DMM.com, which serves over 45 million members, DMM has been expanding its spectrum of businesses since its inception in 1998. From entertainment services like video streaming to tech innovations, DMM is continuously evolving to create a seamless multi-entertainment platform. The corporate message, "A future everyone wants to see," embodies DMM's commitment to innovation.

Cocoo's Regional Revitalization Efforts

Cocoo aims to tackle workforce shortages in local communities due to declining population by employing local digital novices as full-time staff and transforming them into DX human resources. This unique approach focuses on creating localized ecosystems that facilitate digital transformation across Ogan and supports the development of both local talent and the businesses in the region.

For more about Cocoo's long-term vision, visit Cocoo's corporate page.

Cocoo is committed to driving initiatives to enhance diversity and inclusion in workplaces, ensuring everyone can thrive in their careers while supporting the digital advancement of the community.