Hisense TV Maintains Global Second Position and Dominates 100-Inch Market in 2024
Hisense TV's Global Rise in 2024
In a world where television technology is continuously evolving, Hisense has established itself as a dominant player in the global market. According to recent reports from Omdia, the company has achieved significant success, ranking second worldwide in TV shipments for the years 2022 to 2024.
Hisense's performance in 2024 saw global television shipments reach an impressive 29.14 million units, capturing a notable 14% market share. This achievement underscores the brand's remarkable growth trajectory, maintaining the second position globally amid fierce competition. One of the highlights of this success has been Hisense's strong foothold in the ultra-large television market, particularly in the booming segment of 100-inch screens. In this category, Hisense not only leads but boasts a commanding 58.8% market share, further solidifying its reputation in the industry.
The brand has also made remarkable strides in the 75-inch and above category, securing the top spot with a market share of 19.8%. Its prowess in large-screen televisions is complemented by its dominance in 98-inch models, garnering a 30.3% market share.
Countries like Japan, Australia, South Africa, and Slovenia are witnessing Hisense TVs lead the market, accentuating the brand's global appeal and consumer trust. The company’s continuous innovation and commitment to user-centric technology are key factors behind this success.
Hisense has been focusing not only on expanding its product range but also on enhancing the quality of the viewing experience for consumers. One of the crowning achievements of the brand is its flagship 116-inch LED TV with TriChroma technology. This model showcases the advanced local dimming RGB screen technology and is equipped with the Hi-View AI Engine X. These innovations include AI-driven features such as AI Peak Brightness and AI RGB Local Dimming, ensuring real-time adjustments for stunningly vivid images. The integration of artificial intelligence is proving to be a pivotal aspect of Hisense's product development, significantly improving both viewing experiences and energy efficiency.
The dedicated commitment of Hisense to innovation and customer satisfaction has firmly established its status as a leader in the TV market. The company continues to leverage cutting-edge technology and build strategic partnerships to enhance the consumer visual experience, while also setting new industry benchmarks. Looking ahead, Hisense is not only poised to maintain its growth trajectory but is also set to remain a top choice for consumers across the globe.
About Hisense
Founded in China, Hisense is a global leader in the home appliance and consumer electronics industry. The company’s expansion has seen it operate in over 160 countries, focusing on a wide range of products from multimedia devices to intelligent home appliances. With its unwavering commitment to quality and innovation, Hisense’s influence on the global market continues to grow. As a testament to its prowess, Hisense ranks second in global TV shipments and first in the 100-inch TV category for 2024, reinforcing its position as a brand that consistently meets consumer demands and market trends.