#USA #Los Angeles #Craveworthy Brands #Wing It On! #Fresh Brothers

Fresh Brothers Introduces Wing It On! in Southern California

In an exciting development for food lovers, Fresh Brothers Pizza, a beloved Los Angeles-based chain known for its fresh, handmade pizza, has partnered with Wing It On! to serve their award-winning wings across Southern California. This collaboration is a significant milestone as it marks the first time Wing It On! has entered the West Coast market, launching 20 new locations simultaneously.

Starting today, fans can indulge in Wing It On!'s championship wings at all Fresh Brothers locations situated in Los Angeles, Orange County, and San Diego, available for dine-in, takeout, and delivery.

The Wing It On! Experience

Wing It On! is redefining the buffalo wing scene with its commitment to quality and flavor. Known for their crispy wings, bold sauces, and delicious house-made dips, they have quickly garnered a reputation for excellence. Customers can customize their orders with a selection of bone-in wings and boneless bites, choosing from five different sauces and two dry rubs, along with the complete Fresh Brothers menu, which includes pizzas, salads, and pastas.

Gregg Majewski, CEO of Craveworthy Brands, the parent company for both Fresh Brothers and Wing It On!, emphasized the synergy of this partnership: “It’s the same Fresh Brothers you love, now with championship wings. It’s a winning combination.” This collaboration represents both brands’ commitment to providing quality and satisfaction to their loyal customers.

Founded in 2008, Fresh Brothers has become a staple in the Los Angeles area, built on its commitment to using high-quality ingredients. The chain is known for its daily freshly-made dough, vine-ripened tomato sauce, and exceptional cheese and meats. Over the years, it has evolved its menu while remaining true to its fresh-made foundation.

Celebrating a Winning Legacy

Wing It On!, birthed in Connecticut in 2011, has won numerous awards at the National Buffalo Wing Festival, including First Place honors four times in different categories. With this new launch, Wing It On! aims to introduce their acclaimed flavors to a new audience of wing enthusiasts on the West Coast. Matt Ensero, co-founder of Wing It On!, commented, “When we started Wing It On!, we were obsessed with creating the ultimate buffalo wing experience. Bringing Wing It On! and Fresh Brothers together means best-in-class wings paired with great pizza.”

As the wing brand gears up to compete at the National Buffalo Wing Festival in Buffalo, New York, this August, it does so riding a wave of popularity and success. With nine awards from recent festivals, they are eager to defend their winning reputation and showcase their culinary prowess.

A Flavorful Partnership Just in Time for Football Season

This launch comes at a perfect time as football season approaches, combining world-class wings and pizza for game days and watch parties. Fresh Brothers and Wing It On! plan to celebrate in their communities by serving local heroes such as first responders and healthcare teams an early taste of the championship wings. This initiative exemplifies their commitment not just to great food but also to community engagement.

Moreover, this collaboration signifies a new approach to growth within Craveworthy Brands. By integrating Wing It On! into its existing Fresh Brothers locations, they have effectively expanded Wing It On!’s reach without the need for standalone restaurants. Josh Halpern, Chief Business Officer at Craveworthy, stated, “We’re always looking at where our brands can make each other stronger.” This collaboration exemplifies that vision by providing complementary concepts while delivering exceptional hospitality.

For anyone in Southern California, the opportunity to enjoy championship wings alongside pizza and other dishes is now available. Visit Fresh Brothers' website to locate a nearby establishment and explore the new offerings.

In summary, Fresh Brothers’ expansion to include Wing It On!’s renowned wings not only elevates their menu but also strengthens their position in the competitive food industry by integrating well-established and beloved brands. This innovative partnership is sure to excite food lovers and be a hit in the community.

For more information on Fresh Brothers and to view their menu, you can visit Fresh Brothers. To learn more about Wing It On!, check out their website at Wing It On!. Finally, for insights into Craveworthy Brands and their development strategies, their site is Craveworthy Brands.