#USA #Atlanta #NAEDA #TYM North America #dealer satisfaction

TYM Achieves Gold Level Recognition from NAEDA

In a remarkable achievement, TYM North America recently received the esteemed Gold Level Award from the North American Equipment Dealers Association (NAEDA). This accolade is not merely a trophy; it symbolizes TYM's dedication to excellence in dealer satisfaction, with survey results surpassing the industry average by a notable margin of at least 10 percent. This year, TYM proudly secured first place in overall satisfaction among tractor manufacturers for the second consecutive year.

The significance of the achievement is underscored by TYM's top ranking in several critical categories that are essential to the success of agricultural dealers, including Product Availability and Marketing and Advertising Support. TYM demonstrated its prowess by ranking either #1 or #2 in nine out of twelve key performance metrics, including Parts Quality, Return Privileges, and Communication with Management. The survey results highlight the confidence that TYM's dealers across North America place in the brand.

Steve Lee, Vice President of TYM North America, expressed gratitude for this recognition, stating, "We are extremely proud and thankful for our second consecutive 1st place award for Overall Satisfaction. This survey represents the voice of our most important audience—our tractor dealers, who are both our customers and business partners." He extended his thanks to team members based in Georgia, Pennsylvania, Texas, and Oregon, emphasizing the hard work and focus that the employees put in to support dealers this challenging year in the agriculture market.

The dedication to prioritizing dealer views reflects a strategic approach at TYM. Daniel Patterson, Director of Sales, Dealer Development and Marketing, commented on their commitment: "The TYM team remains focused on driving growth in the North American market. In 2026, our Sales and support teams worked closer than ever to make this happen. It really was a team effort, and we're excited about the momentum we're building together."

TYM North America is known for robust assembly operations in four states, producing a range of tractors tailored to meet diverse needs from residential tasks to agricultural functions. In 2026, the company notably launched three new compact utility models: the T5068, T5074, and T5075, signifying its continual innovation and adaptation to market demands.

As a competitor in the North American agricultural machinery market, TYM continues to invest heavily in both infrastructure and technology. Their proprietary MY TYM telematics platform is included in all new models, enhancing the operational capabilities and management of tractors. Furthermore, TYM is pioneering efforts in developing autonomous driving technologies, positioning itself at the forefront of innovation in agriculture.

With over 75 years of history since its inception in 1951 in South Korea, TYM has expanded its reach to over 40 countries, maintaining a steadfast commitment to quality engineering, customer satisfaction, and strategic growth. As TYM embarks on its journey into the future, supported by a network of authorized dealers across North America, the company is optimistic about its prospects and the relationships cultivated over the years.

For those interested in exploring TYM’s offerings or joining the dealer network, they can find more information on their dedicated website.

In a market where dealer satisfaction is paramount, TYM’s achievements in the NAEDA survey reflect not only its operational capabilities but also its strong partnerships with its dealers. This ongoing commitment to excellence assures a promising future for TYM and its stakeholders in the agricultural machinery industry.