Hisense Laser TV Achieves Sixth Consecutive Year as Global Leader in Sales

Hisense's Continued Supremacy in Laser TV Market

For six consecutive years, Hisense has solidified its status as the premier provider of Laser TVs worldwide. As per recent data from Omdia, Hisense's Laser TV commands an impressive 65.8% global market share as of 2024, ensuring that nearly two out of every three Laser TVs sold worldwide carries the Hisense brand. The company, known for its superior consumer electronics and home appliances, continues to demonstrate exceptional growth, particularly in key markets across Europe and Australia.

A History of Innovation

As an early player in the burgeoning laser display sector, Hisense has continuously evolved its product range. Initially, it started with single-color laser systems but has successfully transitioned to offer advanced triple-color laser technology. The brand’s commitment to technological advancements has allowed it to introduce models boasting 4K and 8K resolutions along with cutting-edge features such as rollable and foldable screens. This strategic evolution reinforces Hisense's leadership in the ultra-large screen segment of the television market.

Notable Achievements and Growth

The past year has been particularly fruitful for Hisense, marked by substantial double-digit year-over-year growth rates in several European countries, including the UK, Italy, and Spain. The brand also saw an uptick of over 70% in sales within France, Australia, and Germany. Such statistics underline Hisense's formidable presence in the market, where consumers increasingly seek larger and more advanced television technologies.

Hisense’s innovative PX3-PRO TriChroma Laser Projector recently triumphed in the 2024 Prestigious Projector Showdown, a recognized platform for evaluating ultra-short-throw projectors. This accolade acknowledges the PX3-PRO's illustrious performance in areas like color accuracy, contrast, and sharpness, allowing it to set new benchmarks in home entertainment. Its standout features include a remarkable 3000:1 native contrast ratio along with 3000 ANSI lumens of brightness, thanks to its TriChroma™ triple laser technology.

Focus on Quality and Sustainability

Moving beyond technical specifications, Hisense places significant emphasis on eye care and environmental considerations. The Laser TV lineup received TÜV Rheinland's Low Blue Light and Flicker-Free certifications, indicating a commitment to user comfort. Furthermore, the Laser TV PL1 model has gained ISO 14067 carbon footprint verification from TÜV Rheinland, ensuring that Hisense's products are not only cutting-edge but also considerate of environmental impacts.

Hisense's continued dedication to innovation and quality assurance reinforces its position as a leader within the laser display industry. The company is committed to pushing industry standards and remains poised to dominate the ever-evolving field of home entertainment.

About Hisense

Founded in Qingdao, China, Hisense has rapidly expanded its reach across more than 160 countries. The brand has established a reputation for excellence in multimedia goods, consumer electronics, and smart home appliances. Recent statistics from Omdia rank Hisense as the world's second-largest manufacturer of televisions from 2022 to 2024, while also securing the top spot in the 100''+ TV segment during the same period. As Hisense continues to broaden its offerings and innovate within the market, consumers can expect exciting developments ahead.