#Japan #Tokyo #Universal Paper #Hello Brand #Livi Brand

Universal Paper's Participation at Japan DIY Homecenter Show 2026

Universal Paper Co., Ltd., based in Shinagawa, Tokyo, will be participating in the 62nd Japan DIY Homecenter Show 2026, which takes place from August 27th to 29th at Makuhari Messe. This prominent event will serve as a platform for the company to showcase its impressive range of household paper under the brand "Hello" and commercial paper solutions under the brand "Livi."

Among the highlights, Universal Paper will introduce exciting new products that are set to launch in the fall of 2026. Attendees will have an exceptional opportunity to explore the innovative features and quality of the products, as well as experience a sampling of Hello products, including live interactions with the brand character, "Harotan."

Showcasing the Hello Brand

At the Universal Paper booth, visitors can discover the brand concept and products of the Hello range. Through engaging displays featuring Harotan, the brand’s endearing mascot, guests will get a glimpse of the delightful universe of Hello, which emphasizes quality and user experience. Also available for sampling will be various tissue products, allowing potential buyers and industry professionals to personally evaluate the items’ softness and functionality. Please note that sampling quantities are limited and will end once the daily allocations are reached, with the possibility of changes to the distribution contents.

Livi Brand Product Lineup

In the Livi section of the booth, Universal Paper will present a diverse array of paper products designed specifically for various industries, including restaurants, offices, and accommodation facilities. These products are crafted to ensure hygiene, quality, and usability, offering solutions that contribute to the improvement of facility operations and customer satisfaction.

Commitment to Sustainability

Universal Paper will also highlight the APP Group's sustainability initiatives at this event. The presentation will cover the “Forest Restoration Project,” which aligns with their commitment to the SDGs, showing how they address environmental and societal issues. Through engaging panel displays, attendees will learn more about their compliance with forest certification systems, forest conservation efforts, and initiatives for cohabitation with local communities, all aimed at creating a sustainable future.

Event Overview

The 62nd Japan DIY Homecenter Show 2026 will feature:

• - Date: August 27 (Buyer’s Day), August 28 (Buyer and General Admission), August 29 (General Admission)
• - Opening Hours: 9:30 AM - 5:00 PM (with the last day ending at 4:00 PM)
• - Location: Makuhari Messe, Halls 5, 6, 7, 8
• - Booth Number: Hall 5, Booth No. 5A49
• - Entrance Fee: Free (Advanced registration required)

Company Overview

• - Company Name: Universal Paper Co., Ltd.
• - CEO: Ryosuke Shimizu
• - Address: 2-10-2 Higashi Gotanda, Shinagawa, Tokyo, 141-0021, Japan
• - Established: November 2007
• - Business Focus: Manufacture, processing, import, and sales of household paper products
• - Website: Universal Paper

Contact Information

For inquiries regarding this event, please reach out to:

• - Contact Person: Marketing Department, Kamaya
• - Phone: 03-6859-5586
• - Email: [email protected]

Join Universal Paper at the Japan DIY Homecenter Show and discover innovative paper solutions for your home and business!