Tobias Nyhuus Jensen Appointed National Expert for Denmark in AccessibleEU Initiative

On October 24, 2025, Siteimprove, known for its agent-based content intelligence, announced that Tobias Nyhuus Jensen, the Senior Technical Program Manager, has been designated as the national expert for Denmark in the AccessibleEU initiative by the European Commission. This prestigious appointment underscores Siteimprove's ongoing commitment to advancing global standards for digital accessibility.

The AccessibleEU initiative gathers experts from across Europe with the aim of raising awareness about accessibility, enhancing knowledge sharing, and fostering collaboration. In his new role, Jensen will spearhead workshops, informational sessions, and events centered around accessibility to support the European Commission's efforts. One such event, named ‘Accessibility in the Age of AI,’ is scheduled for Wednesday, October 29. The event aims to bring together insightful discussions on how artificial intelligence can support the autonomy and inclusion of individuals with disabilities.

Nayaki Nayyar, CEO of Siteimprove, emphasized the significance of this appointment, stating, 'Tobias's appointment highlights the role of Siteimprove as a recognized global leader in accessibility and as an innovator in responsible AI. Our partnership with AccessibleEU exemplifies how technology and policy can work together to create a digitally accessible future for everyone.'

This announcement follows Siteimprove's recent achievements at the intersection of accessibility, the European Accessibility Act (EAA), and AI. In the fourth quarter of 2025, Siteimprove was recognized as a leader in The Forrester Wave™ for Digital Accessibility Platforms. Its clients are now at the forefront of complying with the European Accessibility Law, which will set new standards for accessibility across the EU when it comes into effect in June 2025.

The European Accessibility Act mandates that businesses and organizations enhance their digital offerings to be accessible for at least 135 million Europeans with disabilities. With its AI-powered accessibility platform, expert services, and EAA dashboards, Siteimprove assists companies in achieving compliance. The company views adherence to the EAA guidelines not merely as a regulatory obligation but as a strategic opportunity for global brands to improve their digital presence for all users, thus contributing to a more inclusive society.

Founded in 2003, Siteimprove has been revolutionizing access to the digital domain through its cutting-edge platform, Siteimprove.ai, which integrates accessibility, analytics, SEO/AEO, and content strategy. Its diverse clientele, comprising Global-2000 companies in various sectors such as manufacturing, government, education, finance, and healthcare, relies on Siteimprove.ai to deliver impactful, compliant content. The company operates from its bases in Copenhagen, Bellevue, Minneapolis, and London under the majority ownership of Nordic Capital.

For further information, visit Siteimprove's website.

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