Feastables Achieves OU Kosher Certification
Feastables, a rapidly expanding global snack brand founded by popular YouTuber Jimmy Donaldson, a.k.a. MrBeast, has successfully completed the OU Kosher certification process for its chocolate products. This achievement is a significant step towards ensuring that their offerings meet diverse dietary needs across various cultures and religions.
The certification process was overseen by the Orthodox Union, a highly recognized authority in kosher certification. As of February 2025, Feastables has begun distributing OU Kosher certified chocolate products in U.S. stores, with plans to roll out in additional countries in the near future. The global launch of these kosher products is expected to occur over the next several months.
Alexandre Zigliara, CEO of Feastables, emphasized the company's commitment to making their products accessible to a broader audience. He stated, "As the fastest-growing chocolate brand worldwide, we aim to ensure our products can be enjoyed by as many people as possible. Our rigorous standards for quality ensure that our chocolate meets a variety of religious, cultural, and dietary guidelines."
Kosher certification entails adherence to strict food safety, quality control, and traceability standards throughout the production process. This level of oversight guarantees that Feastables' offerings are not only delicious but also compliant with the Jewish dietary laws that guide kosher food production.
In its current initiative, Feastables aims to make all its OU certified products widely available in every market it serves. Consumers seeking kosher products are advised to check for the OU symbol on packaging prior to purchase. The company plans to roll out its kosher products in the following markets:
- - United States, Canada, and Mexico: Spring 2025
- - Europe: Fall 2025
- - Australia: Fall 2025
Rabbi Moshe Elefant, Executive Director of OU Kosher in New York, expressed community enthusiasm for Feastables’ decision to pursue kosher certification. "As Feastables continues to thrive and grow, we appreciate the addition of kosher certification, expanding the brand’s accessibility to more consumers. Our communities are excited to engage with this cultural phenomenon."
Bryan Waddell, Feastables’ Vice President of Marketing, echoed the positive reception from the kosher community, stating, "We are thrilled to hear such enthusiastic feedback. Our commitment to providing products that adhere to religious dietary laws will enable us to reach consumers who follow kosher diets for various lifestyle reasons."
For further updates and more information about Feastables, interested customers can visit their official website at
www.feastables.com.
About Feastables
Founded in 2022, Feastables aims to be a positive influence in the snack industry, leveraging the brand's backing from MrBeast. Based in Chicago, Illinois, the company is on a path to reshape how snacks are enjoyed worldwide.
About OU Kosher
OU Kosher is the world's largest and most reputable kosher certification agency, certifying over one million products across 13,000 factories in 105 countries. The organization oversees the kosher certification process for approximately two-thirds of all kosher food produced in the U.S., certifying some of the most well-known brands globally.
For media inquiries or additional information, press representatives can reach Feastables at [email protected]