#Japan #Tokyo #Earth Chemical #Kids Star #Kurashi Kaiteki

Earth Chemical and Kids Star Collaboration

On April 28, 2023, Earth Chemical Co., Ltd., based in Chiyoda, Tokyo, announced an exciting collaboration with Kids Star Co., Ltd., located in Shibuya, Tokyo. The two companies have joined forces to introduce a new interactive game for children called "Kurashi Kaiteki! Tankentai!", available through the social experience app "Gokko Land". This innovative initiative aims to provide children with a rich and enjoyable experience, transforming the challenges of parenting into engaging activities.

Earth Chemical's mission is to support people's health and comfort, aligning with their philosophy of living in harmony with the Earth. The new game aspires to foster a sense of achievement in children as they navigate various scenarios, allowing them to engage positively with Earth Chemical's products. The overarching slogan, "Creating a comfortable home for the Earth," is also a crucial aspect of this collaboration, reinforcing the brand's image as a reliable partner for families.

Overview of 'Kurashi Kaiteki! Tankentai!'

The new pavilion is designed around everyday challenges such as pest control and enjoying bath time, featuring three unique interactive experiences:

1. **