Introducing Trinidad Villa: A Celebration of Cuba's Cultural Elegance

Habanos, S.A. Unveils the Trinidad Villa



Habanos, S.A. has officially introduced the Trinidad Villa, a new vitola that embodies the unique and avant-garde spirit of the Trinidad brand. This exclusive cigar is designed specifically for La Casa del Habano and Habano specialists, drawing its name from the colonial villas in Trinidad, a UNESCO World Heritage site in Cuba. The Trinidad Villa celebrates the timeless elegance and rich cultural heritage of the region.

The official launch took place on November 13 at the luxurious Jardín Lambú in Mexico City, one of the city's most opulent venues nestled in the lush heights of Lomas Altas. During this auspicious event, over 200 cigar enthusiasts, distributors, and international guests gathered to partake in an unforgettable evening.

A Tribute to Cuban Sophistication



The Trinidad Villa boasts a Julieta No. 3 vitola (47 × 170 mm) and delivers a smooth, balanced smoking experience characterized by medium strength. This exceptional cigar is wrapped in a light caramel-brown leaf, enshrouding a carefully curated blend of tobacco leaves from the renowned Vuelta Abajo region of Pinar del Río – celebrated as the world's prime tobacco-growing area. The result is a refined Habano with evolving notes of wood, toasting, and cocoa, ending with a smooth and elegant finish that is true to the Trinidad lineage.

These remarkable cigars are packaged with a special ring that highlights the product's exclusivity for La Casa del Habano and Habano specialists, alongside an additional foot band denoting its vitola. Each set contains 12 cigars beautifully crafted for this release.

As an homage to the colonial villas of Cuba, Trinidad Villa encapsulates the elegance, architecture, and cultural legacy that inspire the Trinidad brand, emphasizing its profound connection to Cuban heritage and artistry.

An Evening of Celebration and Culture



To commemorate this milestone, I.E.P.T. hosted an exclusive gala dinner on November 13 at the Jardín Lambú in Mexico City. The evening attracted over 200 guests, including cigar lovers, collectors, distributors, international media, and local opinion leaders like Eduardo González and Marco Beteta. A live performance by the musical group 'Primera Clase' provided an elegant backdrop for the unveiling of the Trinidad Villa, celebrating Cuban heritage at the heart of Mexico City.

Guests enjoyed a high-end culinary experience from Eduardo Kohlmann Banquetes, alongside a tasting of the iconic Havana Club line and a commemorative product auction from Trinidad. The highlight of the evening was the spectacular reveal of the Trinidad Villa, marked by an electrifying performance from the Blue Man Group, captivating the audience with their energy, rhythm, and creativity at the moment of the cigar's official introduction.

Álex Fernández – Blanco Barrero, Habanos, S.A.'s Deputy Marketing Operations Director, expressed, "Trinidad makes a difference, and this new vitola will too. With the Trinidad Villa, we aimed to highlight an innovative and elegant format that perfectly aligns with the brand's balanced medium strength. It is a Habano that exemplifies how the subtle and refined combination of avant-garde and tradition is at the heart of true luxury."

Tasting Notes:


  • - Brand: Trinidad
  • - Vitola: Villa
  • - Vitola de Galera: Julieta No. 3
  • - Dimensions: 47 x 170 mm
  • - Appearance: Excellent appearance with a light caramel-brown leaf, smooth and compact.

First Third: Starts with a perfect draw and exceptional burn, showcasing a uniform, compact ash with shades ranging from light gray to gray. The pleasant aroma features a fresh, balanced smoke with medium persistence of bitterness, elegant toasted wood notes, and enjoyable tobacco flavors that lead to a medium complexity typical of the brand.

Second Third: Reveals greater complexity in flavors and undertones. Stronger tobacco notes emerge, complemented by harmonious toasting touches that meld with the balanced bitterness and persistent wood notes. The smoking experience becomes richer without losing its refinement.

Final Third: All aromas and flavors intensify, and subtle cocoa notes emerge, adding richness and a warm, enveloping sensation. The aftertaste is delicate and persistent, leaving the unmistakable mark of the brand's lineage – elegance, balance, and lasting pleasure.

  • - Strength: Medium
  • - Experience Duration: Approximately 50 minutes to 1 hour of enjoyment.

Trinidad Villa

Topics Consumer Products & Retail)

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