#None #CRM #automotiveMastermind #DriveCentric #St. Louis, MO

Strategic Partnership Revolutionizing Automotive CRM

DriveCentric, the foremost AI-powered CRM platform for automotive dealerships, has united with industry leader automotiveMastermind in a strategic partnership aimed at offering unparalleled CRM and data integration capabilities. The alliance merges DriveCentric’s advanced CRM functionalities with Mastermind’s predictive analytics and consumer insights, marking a significant evolution in automotive retail technology.

Making Waves in Dealer Engagement

This collaboration allows automotive dealerships to engage with customers more effectively than ever before. With the integration of DriveCentric’s AI-powered CRM and Mastermind’s data-driven insights, dealers can access enriched customer information directly within the CRM, thereby facilitating enhanced communication and interaction with prospects.

Matt Leone, DriveCentric’s CEO, expressed his vision for this partnership, highlighting the three core priorities he set upon taking the helm: strengthening their core CRM offerings, broadening their ecosystem through strategic alliances, and accelerating innovation. He asserted, "This partnership with Mastermind delivers on all three. This is the best of the best coming together."

In response, Aaron Baldwin, CEO of automotiveMastermind, emphasized the importance of leveraging their combined strengths. He stated, "As more dealerships transition to DriveCentric for CRM, we can now extend the value of our enriched data-driven Behavior Prediction Scores (BPS) to an even broader audience."

What Dealers Can Expect

This integration promises several tangible benefits for dealership clients, enhancing their operations:
1. Predictive Insights Integration: The Behavior Prediction Score (BPS) and related insights will flow seamlessly into DriveCentric, providing dealerships with smarter engagement capabilities.
2. AI and Data Synergy: DriveCentric’s Genius AI gets an upgrade with Mastermind’s enhanced consumer data, improving response rates and customer satisfaction.
3. Two-Way API Integration: Both systems will maintain a collaborative relationship, syncing leads, data, and actions. This ensures visibility throughout the sales process, streamlining operations.
4. Private Offers Access: OEM-backed private offers from Mastermind will be directly accessible within DriveCentric, allowing dealerships to track and act upon these incentives effectively.
5. Enhanced Machine Learning: The more the system is utilized, the better it gets. Data feedback from DriveCentric will refine Mastermind’s predictive models.
6. Data Hygiene Services: This partnership also introduces data enrichment services that help cleanse and update contact records—ensuring leads are accurate and ready to convert.

Road Ahead: Expected General Availability

Presently, the DriveCentric-Mastermind integration is undergoing beta testing with select dealer groups, and a full launch is scheduled for the fourth quarter of 2025. Leone remarked on the importance of this rapid integration within the automotive industry, stating, "This partnership speaks to the speed of innovation and investment both companies are making on behalf of dealers."

About DriveCentric

DriveCentric is recognized as the pioneer of Augmented Intelligence CRM for the automotive sector. By merging sophisticated AI with user-friendly design, it aids dealerships in improving customer engagement, scheduling more appointments, and driving sales efficiently.

Learn more at www.drivecentric.com.

About automotiveMastermind

Founded in 2012 and part of SP Global Mobility, automotiveMastermind is a trusted name in providing data and technology tailored for the automotive industry. They focus on actionable intelligence, empowering dealerships to connect effectively with buyers.

Explore more at www.automotivemastermind.com.