#Japan #Tokyo #ABC-MART #FILA FLOAT MAX #minimal design

Experience the Weightlessness of Running with the New FILA FLOAT MAX

The latest addition to the world of running shoes, the FILA FLOAT MAX, has been launched exclusively at ABC-MART. This new model boasts cutting-edge technology that provides an ultra-lightweight feel, making it akin to floating while you run. With its stylish and minimalist design, inspired by contemporary Korean trends, the FLOAT MAX promises a blend of aesthetics and functionality suitable for both athletic and casual situations.

Innovative Technology for Superior Comfort

The FLOAT MAX utilizes FILA's proprietary midsole technology known as Sky Foam Lite. This advanced feature delivers an extraordinary cushioning effect, ensuring a comfortable experience whether you're hitting the pavement or strolling through the city. Designed with a wider fit than traditional shoes, it minimizes foot fatigue and enhances overall comfort. The seamless construction of the shoe further elevates the fit, providing support without compromising on style.

Stylish Colors for Every Occasion

Two exclusive color options are now available: beige and purple. The beige variant is highlighted by soft pink accents, making it a versatile choice that pairs well with denim and casual outfits. Its subdued tones offer a natural look that can seamlessly fit into any wardrobe. On the contrary, the purple model adds a refreshing twist with its soft hue and contrasting accents, perfect for sportier ensembles or as a stylish pop of color in monochromatic outfits.

Product Specifications

• - Product Name: FILA FLOAT MAX
• - Price: ¥12,100 (tax included)
• - Available Colors:

- [General Release] White / White / Black, Black / Black / Grey
- [ABC-MART Exclusive] Purple / Purple / Purple, Beige / Beige / Beige

• - Available Sizes: 23.0cm to 28.0cm (0.5cm increments) and 29.0cm (only in ABC-MART)

Limited Edition Colors from ABC-MART

For those interested in the limited edition colors, the products are priced at ¥12,100 (tax included) with available sizes ranging from 23.0cm to 25.5cm (0.5cm increments).

Company Information

ABC-MART, a premier retailer in sports footwear and apparel, was founded on June 6, 1985. The company focuses on providing customers with the latest trends in footwear and accessories, ensuring high-quality products suitable for all lifestyles.

• - Company Name: ABC-MART, Inc.
• - CEO: Minoru Noguchi
• - Location: Minato-ku, Tokyo, Japan, 1-3-1 Azabudai, Azabudai Hills Mori JP Tower 48F
• - Business Activities: Retail of shoes, clothing, and goods; footwear product planning, manufacturing, and sales.

If you have any inquiries, please contact us at:

• - Phone: 0120-936-610
• - Operating Hours: Monday to Thursday, 10:00 AM to 5:00 PM.

Dive into a new running experience with the FILA FLOAT MAX, where every step feels effortless and stylish!