Hisense Dominates Global MiniLED and Laser TV Market in 2025

In the first quarter of 2025, Hisense has emerged as a dominant player in the television market, particularly in the MiniLED and laser TV categories. According to market research conducted by Omdia, Hisense leads the worldwide sales of 100-inch and larger televisions, MiniLED, and laser units, reinforcing its commitment to high-quality display technology.

Hisense achieved an impressive global market share of 56.7% in the sales of 100-inch televisions, maintaining its position at the top for three consecutive years, including 2023 and 2024. Additionally, the brand boasts a 29.3% share in the MiniLED segment, reflecting rapid growth and consumer trust in its innovative backlighting technology. Hisense’s leadership extends to laser TVs as well, commanding a market share of 69.6%, marking six successful years at the forefront of this category.

This exceptional performance is a testament to Hisense's long-term vision in advancing large screen technologies, AI-driven imagery, and immersive audiovisual experiences. Recently, Hisense was honored to be named the official global partner for the 2025 FIFA Club World Cup, which signifies its growing international influence and dedication to future-oriented strategies.

To celebrate this achievement, Hisense launched a global campaign titled "