Hublot Named Official Timekeeper for UEFA Women’s EURO 2025 in Switzerland

Hublot Steps into the Limelight as Official Timekeeper for UEFA Women’s EURO 2025

The countdown has officially begun! With just two weeks to go, the UEFA Women’s EURO 2025 is set to kick off on July 2nd. This prestigious tournament, hosted in the beautiful country of Switzerland, will see 16 teams battle for glory across eight venues. Hublot, a pioneer in luxury watchmaking and a groundbreaking force in the world of football, will proudly serve as the official timekeeper for this monumental event.

Hublot, the first Swiss luxury watch brand to embrace the realm of football, has previously taken on the role of official timekeeper during the UEFA Women’s EURO 2022. Their deep commitment to the sport is further emphasized by their innovative products tailored specifically for referees and match officials, including the cutting-edge Hublot Big Bang e Gen3 smartwatches. These timepieces are engineered with functionalities that enhance officiating, such as tracking yellow cards and managing stoppage time effectively.

As part of their prominent presence at the tournament, Hublot will feature eye-catching visuals on television screens, including their iconic Big Bang fourth official's board. This board, strategically placed at the touchlines, will announce substitutions and added time, enhancing the viewing experience for fans.

During this year’s EURO, renowned football icons will be showcasing Hublot’s exquisite timepieces on their wrists. Among them are two of women’s football’s most celebrated figures: Ada Hegerberg and Aitana Bonmatí. Hegerberg, who made history as the first winner of the women’s Ballon d'Or, has been part of the Hublot family since 2019. Bonmatí, a standout midfielder for FC Barcelona and the Spanish national team, has recently joined the roster of Hublot ambassadors, validating her status as one of the sport’s top talents. She has already claimed multiple accolades, including prestigious titles at both club and international levels.

In celebration of their partnership and the upcoming tournament, both athletes will sport unique models from Hublot’s vibrant Big Bang One Click Joyful collection. Hegerberg will wear the One Click Joyful Steel Pink, featuring a striking pink sapphire bezel, while Bonmatí will don the One Click Joyful Steel Orange, highlighting a chic orange sapphire design. These watches not only serve as luxury accessories but also symbolize the dynamic energy and excitement surrounding women’s football today.

Hublot has long been committed to enhancing the global profile of football, having established a partnership with the Swiss national team as early as 2006. This relationship paved the way for future collaborations, including becoming the official timekeeper for prestigious events such as the FIFA World Cup and UEFA Champions League.

Come July, fans will witness Hublot's intricate timekeeping as Switzerland faces Norway in Basel, marking the start of 31 exhilarating matches in this coveted tournament. The final match, also scheduled to take place in Basel, will determine who lifts the champion’s trophy on July 27th.

Julien Tornare, CEO of Hublot, expressed: “As the first Swiss luxury watch brand to enter the world of football, we approach our role as Official Timekeeper with immense pride and excitement. The summer football tournaments are always a thrill, but this one is particularly special as it takes place in Switzerland, our home country. Working alongside the incredible Ada and Aitana is a privilege, and we are committed to furthering women’s football and achieving remarkable milestones together.”

As anticipation builds and the tournament approaches, Hublot extends best wishes to all participants. They look forward to not only marking the moments of an unforgettable summer football festival but also contributing to the ongoing growth of women’s football worldwide. Here’s to an incredible UEFA Women’s EURO 2025!