#Japan #Tokyo #Gamification #Sega XD #In-house Venture

Introducing Gamification AddVenture

On April 9, 2026, Sega XD, a company known for its innovative gamification solutions, will roll out its new product, Gamification AddVenture. This comprehensive support solution aims to energize in-house venture programs, helping businesses from the application stage to commercialization.

Gamification, the process of applying game elements to non-game contexts, offers a unique approach to engage employees in the venture program. By utilizing the captivating power of games, Gamification AddVenture is designed to enhance the quality of ideas submitted by employees, stimulate interest in participation, and streamline the entire process from concept to launch.

The solution includes various supportive elements such as:

• - Aligning strategies based on meetings and discussions with clients.
• - Preparing information sessions for employees to showcase the program.
• - Implementing measures to encourage participation among staff.
• - Organizing a contest to evaluate ideas, including rehearsals for the judging phase.

Pricing will vary based on the duration and nature of the services provided, ensuring flexibility to cater to different businesses’ needs. After selecting ideas through the contest, Sega XD will assist companies in developing business models and monetization plans, effectively serving as a partner in the entire evolution of the venture.

In recent years, many companies have started their in-house venture programs out of a desire to foster innovation and build a culture of challenge. However, many face hurdles like low employee participation and insufficient quality of ideas. This is where Gamification AddVenture aims to bridge the gap.

Designed to create an engaging environment, the solution makes it easier and more enticing for employees to participate in the venture concept process. Notably, Sega XD has significant strengths in generating high-quality ideas, having collaborated on various projects, like game-based English learning apps and financial education platforms. Their expertise ensures a comprehensive support system from ideation to business launch in Gamification AddVenture.

Key Features of Gamification AddVenture

• - Experience Design: The product focuses on motivational designs that encourage active applications from employees.
• - Streamlined Application and Judging Formats: Creating structured formats for ideas allows for efficient selection of winners and enhancement of idea quality.
• - Contest Management: Sega XD takes charge of all logistical aspects, from announcement posters and award trophies to collecting ideas and managing rehearsals on the contest day.

About Sega XD

Sega XD is a pioneering gamification company focused on solving business and societal challenges through innovative gamified experiences. Leveraging methodologies that captivate individuals, the company integrates cutting-edge AR/VR technologies with a wealth of knowledge on emotional engagement, addressing everything from strategic planning to large-scale promotions.

Company Overview:

• - Name: Sega XD Co., Ltd.
• - CEO: Hidetaka Tani
• - Address: 20th Floor, Sumitomo Real Estate Shinjuku Central Park Tower, 6-18-1 Nishi Shinjuku, Shinjuku-ku, Tokyo
• - Established: August 1, 2016
• - Business Areas: Gamification, Experience Design, Marketing Platforms
• - Website: Sega XD

Sega XD's Gamification AddVenture signifies a step towards enhancing the corporate culture of innovation while effectively turning employees' creative ideas into tangible business opportunities. With this solution, firms can expect a significant boost in employee engagement and idea applicability, setting a new standard for in-house ventures.