#Japan #Financial Education #Broad Mind #Life Planning #Toyono

Empowering Future Generations through Gaming

In an exciting initiative to enhance financial literacy among students, Broad Mind Inc. recently conducted a remarkable financial and career education initiative involving a card game. Launched in September 2024, this program has already reached over 2,000 students across Japan, concentrating on practical life planning skills for young learners.

On November 13, 2025, the program was hosted at Yoshikawa Junior High School in Toyono Town, engaging 61 first-year students in an immersive educational experience. The game, titled "Life Produce," allows students to simulate various life scenarios, encouraging them to consider essential skills for managing money and time effectively while aiming to achieve their personal goals.

The Concept of 'Life Produce'

The primary objective behind "Life Produce" is not merely to emphasize earning money but rather to promote thoughtful planning and preparation for future aspirations. Through this interactive card game, students embark on a virtual life journey, making choices that impact their success in various life endeavors. It targets students from upper elementary to high school, aligning well with educational needs in integrated studies, career guidance, and financial education.

More details about Life Produce

Student Feedback: Insights from the Game

Many participating students expressed their thoughts and reflections on the game in their feedback. A few remarkable highlights include:

1. Reflections on the Gaming Experience
- "I used my first life experience to make confident decisions!"
- "This made me reflect on my life choices. I have many interests, but each comes with various responsibilities."
- "Thanks to my first round, I was able to save money. Yet, I realized I didn't use it enough, so planning how to allocate funds for the present and future would be vital."
- "Although it was a fun game, the depth was educational and enlightening."
- "In the second round, I had the luxury to use time and money wisely and doubled my score from the first round!"

2. Advice to Future Selves
- "Planning actions is essential; cherish all the moments."
- "I hope you work hard now to broaden your life choices!"
- "Let’s live authentically and do what we love!"
- "I intend to stay grounded and not be overly ambitious while managing daily life."
- "While we can accumulate money, we can neither stretch time nor rewind it, so using it wisely has become my goal."

Through such feedback, we see a growing understanding of financial literacy in younger generations. Broad Mind aims to further enhance financial education's significance and promote life planning awareness, ensuring that the youth can effectively utilize their financial knowledge and not give up on their ideal lives in the future.

About Broad Mind Inc.

Broad Mind Inc. focuses on "Unlocking the Power of Finance," dedicated to creating financial services that support individuals in realizing their life plans. They offer an array of innovative services, including free consultations with financial planners through "ManePro," and a financial education program aimed at improving economic well-being called "Brokoriy."

Through these offerings, Broad Mind breaks free from conventional barriers and continuously strives for progress, questioning who finance is truly for, and implementing the ideal financial models in society.

Company: Broad Mind Inc.(Website)
CEO: Kiyoshi Ito
Headquarters: 1-1 Sakurakaichō, Shibuya, Tokyo, 150-6233
Established: January 2002
Business Activities: Financial consulting services for individuals and corporations, financial education, and development of digital products related to financial well-being.

Contact for Press Inquiries

Public Relations: Tominaga/Shimura
Phone: 03-5459-3091 (Direct)
Email: [email protected]

Contact for Inquiries Regarding Educational Sessions

Contact Form: Inquiry Form

Note: All participants may be photographed or filmed during the event for media coverage, which may be published subsequently. Thank you for your understanding.