#Japan #Tokyo #Business Model #Shoeisha #Alex Osterwalder

Exciting News: A Compact Edition of a Business Classic!

On December 8, 2025, Shoeisha Co., Ltd. will launch the much-anticipated compact edition of the globally acclaimed bestseller, Business Model Generation [Compact Edition], authored by Alex Osterwalder and Yves Pigneur. This seminal work has already sold over 1.5 million copies worldwide, and the compact version will provide a more accessible format while retaining the innovative ideas that have made it a staple among business professionals.

What’s Inside the Compact Edition?

The original Business Model Generation introduced groundbreaking frameworks that allow entrepreneurs and business leaders to visualize their business models on a single canvas. This unique approach covers nine essential elements: value propositions, customer segments, customer relationships, key activities, partners, resources, cost structure, channels, and revenue streams. By incorporating these elements into a business model canvas, users can gain valuable insights into their operations, identify strengths and weaknesses, and diagnose potential bottlenecks.

In this compact edition, readers will be treated to 15 comparison canvases featuring exemplary business models such as 7-Eleven vs. Lawson, and Toyota vs. Tesla. This feature not only enhances the learning experience but also provides a practical reference for evaluating the competition.

Who Should Read This Book?

This compact edition is a must-read for:

• - Individuals eager to understand business models
• - Entrepreneurs considering new business ventures
• - Professionals evaluating existing operations
• - Anyone looking to validate their innovative ideas

Attend the Launch Event!

To commemorate the launch of this exceptional book, Shoeisha will host an online event on December 17, 2025, from 19:00 to 20:00 (JST). Conducted via Zoom, this free webinar will feature distinguished speakers, including Ryusuke Koyama, who translated the book and has conducted numerous workshops using the Canvas method, alongside Kengo Iwaizumi and Ryo Nakagawa from EY Strategy and Consulting. They will discuss not only how to fill out the business model canvas but also how to leverage it effectively in real-world applications.

Event Details:

• - Date: December 17, 2025
• - Time: 19:00 - 20:00 JST
• - Format: Online (Zoom Webinar)
• - Participation Fee: Free
• - Registration: Sign up here!

Note: For more details regarding timings and other specifics, please refer to the Peatix page linked above.

Book Overview

• - Title: Business Model Generation Compact Edition] - Business Model Design Book
• - Original Authors: Alex Osterwalder, Yves Pigneur
• - Translator: Ryusuke Koyama
• - Release Date: December 8, 2025
• - Price: ¥2,178 (¥1,980 + 10% tax)
• - Specifications: A5 size, 248 pages
• - Available at:

- [Shoeisha’s Online Store
- Amazon Japan

Table of Contents

1. Canvas
- Definition of Business Models
- Nine Blocks
- Business Model Canvas
2. Patterns
- Unbundled Business Models
- Long Tail
- Multi-sided Platforms
- Free as a Business Model
- Open Business Models
3. Design
- Customer Insights
- Idea Generation
- Visual Thinking
- Prototyping
- Storytelling
- Scenarios
4. Strategy
- Business Model Environment
- Business Model Evaluation
- Business Models in a Blue Ocean Strategy
- Managing Multiple Business Models
5. Process
- Designing a Business Model
6. Outlook

With the insights and methodologies outlined in this compact edition, both novice and seasoned business practitioners can derive significant value from their ventures, ensuring they stay ahead in a fast-paced market.