Kia America's 'Accelerate the Good' Initiative Raises Over $4.7 Million for Charitable Organizations

Kia America’s Successful 'Accelerate the Good' Program



In a remarkable display of community support, Kia America has announced that its annual initiative, "Accelerate the Good," raised over $4.7 million in 2025. This initiative, now in its fifth year, shows the commitment of Kia and its nationwide network of dealers to give back to the communities they serve. The donations will benefit a wide range of nonprofit organizations across the United States, focusing on vital healthcare, hunger relief, and community well-being.

A Powerful Impact on Communities


The funds raised through the program include significant contributions, such as over $1.5 million to St. Jude Children’s Research Hospital® and No Kid Hungry. These contributions are crucial, supporting organizations that address issues ranging from child health to disaster response, veterans' services, and youth empowerment. The initiative underscores Kia's commitment to create meaningful social impact through financial support and community involvement.

SeungKyu (Sean) Yoon, the President and CEO of Kia North America, stated, "Social responsibility is core to our identity at Kia America. The continued success of 'Accelerate the Good' reflects our shared commitment to invest in the communities where we operate. We pride ourselves on supporting organizations that provide vital healthcare, strengthen families, combat hunger, and create significant opportunities for people all over the nation."

The ongoing success of this program not only assists major national organizations, but also empowers Kia dealers to make a difference locally. Nearly 800 Kia dealerships collaboratively engaged in fundraising efforts, aiding various regional and local nonprofits.

Partnerships for Positive Change


Through the network of Kia dealers, funding was allocated to various well-known charities such as:
  • - American Red Cross
  • - Angel Wings for Veterans
  • - Children's Healthcare of Atlanta
  • - Operation Homefront
  • - Toys for Tots
  • - And many more community-focused organizations.

This initiative also fosters volunteerism among Kia employees, who participate in activities such as food distribution, beach clean-up drives, clothing drives, and assembling art kits for hospitalized children. These volunteer efforts are part of a broader commitment to creating long-lasting social benefits in the communities served.

Commitment to Long-Term Social Impact


Kia’s 'Accelerate the Good' program aligns with their larger commitment to social responsibility, which includes not only community investments but also scholarships for disadvantaged students and grants supporting environmental innovation and animal welfare. As a recognized leader in the automotive industry, Kia continues to prioritize corporate social responsibility and community engagement as foundational elements of its business ethos.

As Kia America approaches the next year of its charitable initiatives, there is an evident drive to enhance their impact even further. While they focus on meeting the needs of nonprofits at the national level, they remain equally dedicated to grassroots efforts that make a substantial difference locally.

For more information about Kia America and its community initiatives, or to learn about the various vehicles offered, including electric and hybrid options, please visit Kia Media.

Kia America, based in Irvine, California, has been recognized in several automotive quality surveys. They have also earned recognition as one of TIME's Most Sustainable Companies in the World for 2026. Kia continues to expand its automotive offerings while making a positive impact across the United States.

Topics Consumer Products & Retail)

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