Goofy Supports Geeks Inc. in Fully Harnessing Salesforce for Business Efficiency

In a digital age where the optimization of business processes is essential for success, Goofy, a Tokyo-based company, has been pivotal in assisting Geeks Inc. with their Salesforce implementation. By leveraging their innovative service, "SFA Hands-on," Goofy focuses on providing continuous support for the introduction and operational stabilization of Salesforce across Geeks Inc.

The Challenge

Geeks Inc. operates with a mission to create a new standard for working styles, aiming to support IT freelancers while connecting them with corporations. However, they faced several challenges that impeded their sales operations, specifically:

- Insufficiently defined sales KPIs: The existing Key Performance Indicators (KPIs) were too fragmented to provide a clear picture of overall sales performance.
- Variability in individual sales capabilities: Different team members exhibited vastly different levels of sales efficacy, creating an imbalance.
- Lack of automation: Many sales processes were still manual, leading to inefficiencies in daily operations.

In light of these challenges, Geeks Inc. embarked on a Salesforce project with Goofy, emphasizing the need for a comprehensive and efficient sales management system.

Implementation and Results

Through a long-term partnership, Goofy and Geeks Inc. worked closely to develop customized Salesforce dashboards that visualize KPIs effectively. This allowed Geeks Inc. to:

- Create dashboards that provide numerical visualizations of KPIs, enabling easier tracking and assessment of performance.
- Automate matching functionalities within their platform, enhancing the overall searchability of profiles and streamlining data entry processes.

These essential improvements were discussed during a recent dialogue between representatives from both companies. One spokesperson from Geeks Inc. highlighted how consistent meetings with Goofy led to crucial insights and proposals to enhance revenue. Initially focusing on individual performance metrics, the partnership quickly transitioned to explore how efficiencies could translate into increased sales.

The Outcomes

After several successful implementations, Geeks Inc. experienced significant improvements:

- Enhanced input efficiency through streamlined processes.
- Improved searchability, making it easier for users to find necessary information.
- Development of automated matching features to connect IT freelancers with appropriate corporate clients seamlessly.
- Implemented recommendation features for next actions, allowing sales representatives to make informed decisions quickly.

As they continue to advance, Geeks Inc. envisions further harnessing Salesforce to inspire a complete behavioral transformation across the entire company.

Unique Aspects of Geeks Inc.

What sets Geeks Inc. apart, as noted by Goofy’s representative, is their commitment to unifying sales management and performance visualization throughout the organization. They plan to manage invoicing through Salesforce as well and aspire to track productivity on an individual level, which is ambitious given the challenges in standardizing such processes across teams.

This endeavor highlights Geeks Inc.'s dedication to not only implement Salesforce but also continually innovate its applications, aiming for a singular efficient platform that drives productivity.

About Goofy

In Japan, the rapid adoption of cloud tools has brought to light the staggering statistic that over 60% of SFA/CRM implementations fail. Goofy aims to change this narrative by offering their specialized support service, "SFA Hands-on," which ensures experiential learning and operational stabilization for SFA/CRM tools.

Goofy is directed by Co-CEOs Kyohhei Yamamoto and Mitsuru Tamaki. The company specializes in selecting, operating, and reinforcing SFA/CRM tools, as well as formulating and executing strategic marketing initiatives.

For more information, visit their website at Goofy.