#United States #Plano #waxing products #EWC TREAT #body deodorant

European Wax Center Introduces All Over Deodorant

European Wax Center, Inc. (NASDAQ: EWCZ), a leader in the out-of-home waxing industry, announces the launch of its first-ever All Over Deodorant. This innovative product is part of the acclaimed EWC TREAT® line, known for providing the best in personal care. Designed for comprehensive body use, the deodorant offers protection against odor while promoting skin wellness, making it a must-have for individuals who prioritize full-body care.

Product Details

The EWC TREAT® All Over Deodorant is formulated to deliver long-lasting freshness across various body parts, including underarms, chest, bikini area, inner thighs, and feet. Unlike conventional deodorants that target only the underarms, this cream deodorant caters to the entire body, ensuring a fresh feeling all day long. Its formula is free from aluminum and is pH balanced, making it suitable and safe even for sensitive skin.

One of the standout features of this deodorant is its light and refreshing scent, derived from a blend of bergamot, orange blossom, and sage. Added skin-loving ingredients are included to enhance the user experience, such as:

• - Glycolic Acid (AHA): Helps reduce odor while gently exfoliating the skin to promote smoothness.
• - Prebiotics: These help maintain the skin's natural balance, supporting overall skin health.
• - Narcissus Bulb Extract: This unique, sustainable ingredient derived from daffodils visibly reduces hair thickness between waxing sessions, allowing for a more polished appearance.

Commitment to Skin Care

Katie Mullen, Chief Commercial Officer of European Wax Center, shares her excitement for the All Over Deodorant, stating, "We are thrilled to expand our EWC TREAT® line with this remarkable product, reflecting our dedication to promoting full-body confidence. This clinically tested formula is designed for those who seek effective and clean solutions beyond regular deodorants. Our All Over Deodorant signifies an extension of our expertise in body grooming and aims to help every individual feel comfortable and confident in their own skin."

The product adheres to high safety standards, being free from harmful ingredients like sulfates, parabens, and phthalates. This ensures that users can enjoy a multitasking deodorant that not only freshens but also cares for their skin.

Availability and Pricing

The EWC TREAT® All Over Deodorant will be available for purchase at a price point of $18. Customers can conveniently find it at waxcenter.com and in European Wax Center locations across the nation. With a commitment to quality and effective solutions, European Wax Center continues to improve the personal care landscape, appealing to those who want an all-encompassing grooming experience.

About European Wax Center

Founded in 2004 and headquartered in Plano, Texas, European Wax Center has become the leading franchisor specializing in out-of-home waxing services in the United States. The company boasts over 1,000 locations and provides over 23 million waxing services each year, ensuring an unparalleled level of care administered by expert wax specialists in clean environments. European Wax Center is revolutionizing the waxing industry with its innovative Comfort Wax® and a variety of proprietary products, all while maintaining a commitment to excellence and employee satisfaction, as indicated by its certification from Great Place to Work®. To learn more about European Wax Center and to receive your first wax for free, visit https://waxcenter.com.