Celebrate 75 Years of PEANUTS with MASHICO's New Tableware

In 2025, the beloved PEANUTS comic series, created by Charles M. Schulz, will mark its 75th anniversary. To commemorate this landmark event, HIKIDASHI Co., Ltd., based in Koto City, Tokyo, is set to launch a stunning new collection of tableware under the traditional Mashiko pottery brand, MASHICO. This unique collaboration showcases the artistry of Mashiko, known for its rich heritage in ceramics, combined with the whimsical world of PEANUTS.

Starting from June 30, 2025, fans can get an exclusive first look at these commemorative pieces through the HIKIDASHI online store at HIKIDASHI Store. For those eager to see the collection in person, a special pop-up event titled "Snoopy in Ginza 2025" will be held at Ginza Mitsukoshi from July 16 to July 28, 2025.

Unique Artistry Reflecting the PEANUTS Universe

The new MASHICO PEANUTS collection features ten exquisite items, including plates and tumblers, each thoughtfully designed to reflect memorable scenes and characters from the early comic strips. Each piece is enhanced by vibrant glazes reminiscent of the comic's charm. For example, a special plate adorned with the 75th anniversary logo will center the collection, while individual pieces pay homage to iconic characters and their adventures.

- Colorful Inspirations: The pottery utilizes traditional glaze techniques native to Mashiko, including:

- Bright Yellow representing Charlie Brown's shirt
- Nuka White reflecting Snoopy's playful nature
- Black symbolizing Schroeder's piano keys
- Amber Glaze inspired by the lively ground beneath Lucy
- Celadon Blue mirroring Linus's trusty blanket

Each item boasts the distinctive craftsmanship that Mashiko pottery is famous for—making every piece a unique work of art that carries its own character and warmth.

Launch Details

The official release of the collection will occur online on June 30, 2025, and will feature individual products priced at 2,640 yen (excluding tax). On July 16, 2025, the physical event "Snoopy in Ginza 2025" will showcase these unique items live at the Ginza Mitsukoshi location. All products will be packaged with care, making them perfect gifts for any PEANUTS fan.

Product Overview:

- Collection Name: MASHICO PEANUTS 2025 [75 YEARS]
- Product Types:

- 17cm Plate [75 YEARS] - Black
- 17cm Plate [Violin] - Yellow/White
- 17cm Plate [Hopak] - Black/White
- 17cm Plate [Dance] - Amber/White
- 17cm Plate [Tickle] - Light Blue/White
- Tumbler [SNOOPY 1950] - White
- Tumbler [CHARLIE BROWN 1950] - Yellow
- Tumbler [SCHROEDER 1951] - Black
- Tumbler [LUCY 1952] - Amber
- Tumbler [LINUS 1954] - Light Blue

Contributing to Japanese Craftsmanship

HIKIDASHI Co., Ltd. continues to promote and celebrate Japanese craftsmanship by collaborating with talented artisans, ensuring that each piece embodies the rich culture and artistry of Japan. This 75th-anniversary celebration is not just about nostalgia; it emphasizes the importance of traditional crafts in contemporary settings.

In addition to the product launch, PEANUTS celebrates a legacy that spans multiple generations, having endeared itself to audiences since its debut in 1950. The characters, such as Charlie Brown and Snoopy, remain ingrained in pop culture and continue to inspire through various media and merchandise worldwide.