Outdoor Power Equipment Market Growth
According to a recent report by Mordor Intelligence, the outdoor power equipment market is projected to experience significant growth. Valued at approximately
$46.64 billion in 2025, it is expected to reach
$64.20 billion by 2030, expanding at a compound annual growth rate (CAGR) of
6.6%. This growth shows a marked shift towards battery-electric options as the industry moves away from gas-powered tools, driven by increasing global emission and noise regulations.
Emerging Trends and Developments
Growth in Landscaping Services and Equipment Rentals
As the demand for landscaping services increases, large landscaping firms backed by private equity are optimizing their operational systems for greater efficiency and better data management. Contractors are increasingly adopting rental models, allowing them to access the latest cordless tools without undergoing substantial capital expenditures. Simultaneously, the rise in infrastructure and site-preparation projects is also propelling demand for outdoor power equipment and maintenance services.
Increased Home and Garden Care Interest
With a growing number of people spending more time at home, many are channeling their finances towards improving outdoor areas. Homeowners are keen to invest in lawn and garden products, while rental services are gaining traction for those desiring high-quality tools without the long-term financial commitment. Notably, younger generations, particularly millennials and Gen Z, show a preference for user-friendly and eco-friendly solutions, such as cordless and robotic lawn equipment, which simplify lawn care and align with sustainable living principles.
Market Segmentation Overview
The outdoor power equipment market can be segmented based on product type, power source, end-user segment, and geography:
By Product Type
- - Lawn Mowers
- - Chainsaws and Pruners
- - Leaf Blowers and Vacuums
- - Garden Trimmers and Edgers
- - Generators and Portable Power Stations
- - Others (Pressure Washers, Snow Blowers, Tillers)
By Power Source
- - Gasoline/Diesel
- - Battery-Electric (including Li-ion, LFP, and Solid-State)
- - Corded-Electric
- - Hybrid and Others
By End-User Segment
- - Residential/Homeowners
- - Commercial Landscaping and Groundskeeping
- - Construction and Rental Industry
- - Agricultural and Forestry Users
- - Municipal/Government
By Geography
- - North America (United States, Canada, Mexico)
- - Europe (Germany, United Kingdom, France, Italy, Nordic Countries, Russia, and the rest of Europe)
- - Asia-Pacific (China, India, Japan, South Korea, ASEAN Countries, and the rest of Asia-Pacific)
- - South America (Brazil, Argentina, and the rest of South America)
- - Middle East and Africa (Saudi Arabia, United Arab Emirates, South Africa, Egypt, and the rest of Middle East and Africa)
Regional Outlook
In terms of regions, North America continues to hold a robust position, bolstered by strong home improvement activities and a mature landscaping services network. The tightening of emission regulations is leading to a consistent migration towards battery-operated tools. In this context, major retailers are expanding their cordless product ranges.
In Europe, a stringent regulatory environment and a wealthier consumer base are facilitating a transition to cleaner and quieter outdoor equipment. Hence, the consolidation among landscaping firms is increasing the demand for integrated battery management solutions. On the flip side, emerging markets in South America and the Middle East and Africa are starting to witness growing opportunities, spurred by infrastructure projects and tourism expansion.
Key Industry Players
The outdoor power equipment sector includes several key players, including:
- - Husqvarna Group
- - ANDREAS STIHL AG & Co. KG
- - The Toro Company
- - Techtronic Industries (including Ryobi and Milwaukee)
- - Deere & Company
- - Briggs & Stratton
- - Honda Motor Co.
- - Stanley Black & Decker
- - Makita Corporation
- - Robert Bosch GmbH
- - MTD Holdings (Brands like Craftsman, Cub Cadet)
- - Chervon (EGO)
- - Positec (Worx, Rockwell)
- - Yamabiko (Echo, Shindaiwa)
- - Ariens Company
- - Bad Boy Mowers
- - Kubota Corporation
- - Snow Joe LLC
- - STIGA S.p.A.
- - Alamo Group (Turfco)
- - Maruyama Mfg.
Overall, the outdoor power equipment market is positioned for substantial growth, driven by trends such as electrification and increased rental services. It is an exciting time for manufacturers and consumers alike as technological advancements continue to evolve the industry.