New Partnership to Empower Social Good Through Affiliate Marketing

In an exciting development for social entrepreneurship, Social Good Link, operated by Meister Studio Co., has entered into a partnership with Moshimo Affiliate, a well-established affiliate service provider in Japan. This collaboration aims to leverage affiliate marketing as a powerful tool for addressing social issues, enabling businesses committed to social change to enhance their reach and promote their products effectively.

The initiative allows businesses tackling social challenges to showcase their products and services on dedicated special pages within the Moshimo Affiliate network, which boasts over 800,000 registered media members. This extensive reach facilitates simultaneous sales promotion and raised awareness for these socially responsible brands, providing them the support they need to flourish.

Benefits for Advertisers

For advertisers, this partnership does not incur additional costs. They benefit from enhanced exposure through special features, along with opportunities to participate in online events where social entrepreneurs can share their initiatives. The first such event is set for July 3, 2025, featuring a limited-capacity, free online seminar for Moshimo Affiliate media members. Registration will be conducted through the existing member newsletter and the Moshimo Affiliate member management interface.

Participating Advertisers

Several notable brands are involved in this initiative, demonstrating a commitment to social responsibility:

- JOGGO: Specializing in tailor-made leather goods, this brand is dedicated to job creation in Bangladesh.
- Business Leather Factory: This brand focuses on producing leather goods in its factories in Bangladesh, thereby contributing to stable employment in the region.
- PIPPO: By selling products made by individuals with disabilities, PIPPO supports creators facing challenges.
- Ethical Normal: A house cleaning service that advocates for ethical practices in alignment with Sustainability Development Goals (SDGs).
- Hachidori Solar: Offers a smart solar solution with a zero initial cost for solar panel services.

Future Plans

Both Social Good Link and Moshimo are committed to utilizing affiliate marketing not just as a sales tool, but as a new means to connect socially responsible businesses with consumers. This strategy is expected to significantly contribute to the growth of businesses dedicated to resolving social issues.

Comments from Leadership

Ayumu Suikura, the representative of Social Good Link, remarked on the historic collaboration, stating, “Our connection with Moshimo dates back over 15 years. I have always resonated with their dedication towards the future of affiliate marketing rather than just immediate sales. I am genuinely thrilled to collaborate with a partner who shares this vision.”

On the other hand, Toshiyuki Sato, a director at Moshimo, expressed confidence that affiliate marketing can empower business growth. He mentioned,