#United States #San Francisco #Jollibee #Chickenjoy

Jollibee Celebrates Grand Opening in Downtown San Francisco

On July 31, 2026, Jollibee, renowned for its iconic fried chicken, officially opened its new location in downtown San Francisco, marking the brand's growing footprint in the Bay Area. This new establishment at 934 Market Street is celebrated as the 13th Jollibee restaurant in the region and the 111th across the United States.

A Celebration of Flavor and Joy

The grand opening event drew a crowd of eager customers, many of whom stood in line for hours to be among the first to taste Jollibee's beloved offerings, including the famed Chickenjoy and Chicken Sandwiches. The response was overwhelmingly positive, reflecting the brand's deep-rooted connection with the community. Guests enjoyed lively music, giveaways, and photo opportunities with the Jollibee mascot, creating a festive atmosphere that typified the brand's commitment to spreading joy.

Beth Dela Cruz, the President of Jollibee North America, expressed her excitement about this latest opening. She remarked, “This occasion is truly special as we celebrate the community that first embraced us nearly three decades ago. We are thrilled to see such enthusiasm from our vibrant downtown community and look forward to serving as the go-to spot for delicious food right in the heart of San Francisco.”

Long Wait Rewarded

Dedicated fans demonstrated their commitment by lining up outside the restaurant as early as 7:15 p.m. the day before the opening, braving a 14-hour wait for their chance to enjoy Jollibee’s culinary delights. Among them was Cristy Egamino, a long-time fan who recalled celebrating her childhood birthday at a Jollibee location. “I’m very excited for this opening. The first thing I’m ordering is Chickenjoy, of course!” she exclaimed.

Curiosity also spurred first-time visitors to join the line, eager to see what the hype was about. Maximillion Stringfellow, a newcomer to Jollibee, shared that he was drawn in by a friend's enthusiasm for the brand's friendly vibe and exceptional food. “I’ve heard great things about Jollibee, especially the Chickenjoy! I’m excited to try it,” he said.

Menu Highlights

The new location will serve a variety of fan-favorite items:

• - Chickenjoy: The classic bone-in fried chicken, available in original or spicy, known for its crispy exterior and juicy interior. Each serving comes with a delicious side of gravy.
• - Chicken Sandwich: A grilled or crispy chicken fillet, marinated and served on a brioche bun, either in its original form or with a spicy twist featuring jalapeños and sriracha mayo.
• - Peach Mango Pie: A beloved dessert that perfectly blends sweet peaches and mangoes in a crispy crust, making it a must-try.
• - Pineapple Quencher: A refreshing beverage bursting with genuine pineapple flavor, perfect alongside any meal.
• - New Chicken Nuggets: Coming soon, these nuggets are made with 100% all-white meat chicken, fried until golden and crispy, and served in mini buckets for sharing.

A Bright Future Ahead

As Jollibee establishes its new presence in downtown San Francisco, the excitement continues to build. Jollibee has plans to expand further in California, with new locations set to open in Oxnard and Elk Grove in the near future. The brand’s approach of serving high-quality, delicious food at a great value has been key to its growing popularity.

Fans are encouraged to stay updated on Jollibee’s future locations and product offerings by following them on social media channels, including Facebook, Instagram, and TikTok at @jollibeeus. Additionally, joining the Jollibee Rewards program allows loyal customers to enjoy exclusive deals and freebies.

Jollibee is not just a restaurant, but a joyful experience that brings communities together over great tasting food. With the warm welcome it has received in downtown San Francisco, it is clear that Jollibee is poised for lasting success in the Bay Area and beyond.