ShelfGenie® and Clutterbug Join Forces to Revolutionize Home Organization

ShelfGenie® and Clutterbug Collaboration



Redefining Home Spaces



In a significant development for home organization enthusiasts, ShelfGenie®, a recognized leader in custom glide-out shelving and organization solutions, has announced a strategic collaboration with Clutterbug, a brand synonymous with innovative organizing techniques established by the renowned expert, Cassandra Aarssen. This partnership was unveiled ahead of the 2025 National Association of Productivity and Organizing Professionals (NAPO) Summit, scheduled from March 25 to 28 in Chicago, where the two brands will showcase their cutting-edge approaches to home organization.

The Vision Behind the Partnership



Combining ShelfGenie's superior custom storage solutions with Clutterbug's unique approaches to organization, this collaboration aims to provide homeowners with tailored and synergistic strategies to streamline their spaces and reduce clutter. According to Tony Ditzler, President of ShelfGenie, the partnership with Clutterbug represents an innovative leap in making home organization not only efficient but also highly accessible. He emphasizes, “We are thrilled to collaborate with Clutterbug and Cassandra Aarssen, whose organizing philosophy has transformed the way people think about decluttering and home organization.”

What This Collaboration Offers



The collaboration promises to equip homeowners with practical tools and inspiration while helping them identify their personal organizing styles. Attendees at the NAPO Summit will get a sneak peek into how ShelfGenie and Clutterbug are set to transform the home organization landscape. Both companies plan to share valuable tips, insights, and comprehensive content aimed at making organized living relatable and achievable for everyone.

Cassandra Aarssen echoed this sentiment, stating, “This collaboration aligns perfectly with Clutterbug's mission to assist individuals in discovering the best organizing system for their unique personality.” She believes that ShelfGenie’s custom solutions will enhance the ability for families everywhere to create stress-free environments where organization is intuitive, practical, and beneficial.

Drive Towards a Functional Home Environment



ShelfGenie has been at the forefront of innovating home storage solutions. With their custom glide-out shelving, they cater to a variety of spaces — from kitchens and pantries to garages. This flexibility allows for maximizing utility without necessitating major renovations. Built from high-quality materials, their solutions not only foster effortless access but significantly enhance the overall functionality of spaces.

Engaging the Audience



The partnership aims to engage a broader audience looking for sustainable and effective home organization tips. Engagements such as blog posts, hands-on workshops, and interactive presentations during the NAPO Summit will provide attendees with practical solutions and the tools to simplify their organizing journey.

Getting Inspired



For individuals looking to elevate their home organization game, resources are plentiful. ShelfGenie offers a range of expert tips through their blog, showcasing innovative storage ideas. Additionally, homeowners can find insightful guidance in the free ShelfGenie Solutions Magazine. Those eager to see how ShelfGenie can transform their spaces can book a complimentary consultation to experience personalized solutions tailored to their specific needs.

About the Companies



ShelfGenie: As a part of Neighborly®, ShelfGenie operates over 200 franchise locations across the U.S. and Canada. Since its acquisition in 2020, it has played a pivotal role in improving home organization in countless households. For more information, visit shelfgenie.com.

Clutterbug: Founded by Cassandra Aarssen, Clutterbug is known for its innovative philosophies surrounding organization. As a TV host, author, and YouTube influencer, Aarssen has made significant contributions to the organization field, helping many to find clarity in their spaces. To learn more about Clutterbug and its offerings, visit clutterbug.me.

This collaboration between ShelfGenie and Clutterbug marks a forward-thinking approach to enhancing the art of home organization, ensuring that the journey towards decluttering becomes a lot simpler and more enjoyable for everyone.

Topics Consumer Products & Retail)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.