Shurink Home: CLASSYS Brings K-Beauty Device to U.S. Market

Shurink Home: The K-Beauty Revolution in U.S. Skincare



On October 6, 2026, CLASSYS Inc., a leading Korean medical aesthetics company, made a significant breakthrough by launching its at-home beauty device line, Shurink Home, in the United States. With the debut of the ZAP PORE SHOT, a state-of-the-art skincare device now available on Amazon and TikTok Shop, CLASSYS aims to penetrate the competitive U.S. beauty market. This launch follows the brand's remarkable success in Korea and Japan, where the ZAP PORE SHOT garnered over 6,000 pre-orders prior to its Korean debut and secured the top spot in the beauty device category during Qoo10 Japan's Mega Wari shopping event.

Embracing Advanced K-Beauty Technology


As global beauty trends increasingly pivot toward Korean innovations, Shurink Home is crafted not just as another skincare product but as a transformative experience drawing from K-Clinic technology. This innovative approach is more than a mere marketing strategy. It integrates professional medical technology into everyday skincare routines, allowing consumers to experience salon-quality results from the comfort of their homes.

Backed by 19 years of experience in medical aesthetics, CLASSYS has developed its initial offerings from its proven expertise. The Shurink brand, known for its No. 1 HIFU lifting device (Ultraformer), focuses on delivering effective and easy-to-use at-home solutions. Currently, CLASSYS technologies are used in approximately 7.9 million treatments worldwide each year—equating to one treatment performed every 3.9 seconds. Using this extensive knowledge base, Shurink Home directly targets the consumer beauty market while leveraging the company's reputation in professional medical devices.

The ZAP PORE SHOT Experience


The flagship product, the ZAP PORE SHOT, is a sophisticated handheld pore care device designed to tackle three prevalent skin issues: excess sebum, loss of skin firmness, and uneven texture. Utilizing PoreSync™ Wave Technology, it combines electroporation, micro-vibration, and LED light therapy to offer a comprehensive skin treatment in a convenient, five-minute session. During each use, users can expect around 37,500 micro-vibrations and 2.7 million precision pore shots, effectively enhancing their skin's appearance.

To complement the ZAP PORE SHOT, Shurink Home recommends its ZAP PORE BLUE PEPTIDE SERUM, creating an integrated approach to home skincare that connects advanced technology with targeted treatments. Rigorous clinical testing supports the efficacy of this innovative device. In a four-week trial conducted by the PK Skin Research Center, participants showed an impressive 324% improvement in pore appearance when using the device alongside the Toning Booster Shot Ampoule compared to manual application alone.

Global Expansion and Future Plans


Following the successful rollout in Korea and Japan, CLASSYS has ambitious plans to expand Shurink Home across the United States and further abroad. Supported by strategic content creation, influencer partnerships, and targeted digital marketing, the company is set to engage directly with beauty consumers. CLASSYS aims to bring its technological expertise in medical aesthetics into the consumer space, bridging professional standards and everyday skincare.

As Joon Oh Yoon, CEO of CLASSYS, noted, “The U.S. launch of Shurink Home marks the beginning of our journey to bring 19 years of medical technology and expertise into the lives of consumers.” With goals extending beyond North America into Europe, Latin America, and the Middle East, CLASSYS is well-positioned to redefine beauty at home and evolve the at-home skincare market into a crucial growth sector for the company.

Conclusion


The advent of Shurink Home in the U.S. signifies a pivotal moment in the beauty industry, transforming professional K-Clinic technology into accessible home treatments. As consumers increasingly seek convenience without compromising on effectiveness, the innovative solutions offered by CLASSYS promise to reshape the landscape of at-home skincare, delivering the premium quality associated with Korean beauty directly to the consumer's hand.

Topics Consumer Products & Retail)

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