Samsung's Vision for AI: Building Trust, Security, and Privacy at CES 2026
Samsung's Vision for AI: Building Trust, Security, and Privacy at CES 2026
At the recently concluded CES 2026 in Las Vegas, Samsung Electronics convened a remarkable panel titled "In Tech We Trust? Rethinking Security & Privacy in the AI Age." This panel brought together a diverse group of global experts in technology, research, and ethics, aiming to navigate the intricate relationship between trust and artificial intelligence (AI). During the session, various facets of user trust in AI were discussed, emphasizing its importance as technology continues to evolve and integrate into everyday life.
As AI systems increasingly learn to anticipate user needs, curate routines, and operate autonomously, the significance of trust becomes undeniable. Moderated by Shin Baik, Group Head of the AI Platform Center at Samsung, the panel included notable figures such as Zack Kass, Global AI Advisor at ZKAI Advisory; Amy Webb, CEO of the Future Today Strategy Group; and Allie K. Miller, CEO of Open Machine. Each panelist contributed unique insights into how trust must be established through consistent and understandable AI behaviors rather than mere promises.
Trust-by-Design Approach
A key component of the discussion revolved around Samsung's
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