Matt Seitz's Recognition as a Top Financial Marketer
C2P Enterprises proudly announces that
Matt Seitz, the Chief Marketing Officer (CMO), has been named to the
Financial Narrative 50 (FN50) list. This accolade recognizes his significant contributions to financial marketing, showcasing his innovative approach and strategic thinking.
Celebrating Innovation and Leadership
Founded in Cleveland, C2P is dedicated to educating and empowering financial advisors. The recognition of Matt Seitz in the 2025 FN50 list is a testament to C2P's mission and the impactful leadership within the organization. Matt's innovative strategies have transformed the way financial services communicate their messages and connect with clients.
Jason L Smith, founder and CEO of C2P and JL Smith Holistic Wealth Management, expressed immense pride in Matt’s achievement. He emphasized that Matt’s work exemplifies C2P's commitment to helping advisors grow their businesses while improving client outcomes. This recognition highlights the importance of combining marketing and sales efforts to yield effective results in the financial sector.
Data-Driven Storytelling and Marketing
Matt Seitz's recognition stems from his ability to effectively leverage data to inform marketing strategies and drive business development efforts. He leads marketing at both C2P and JL Smith Holistic Wealth Management — navigating challenges across two distinct organizations successfully. This dual position allows Matt to refine marketing processes, enhance brand identity, and foster lead generation.
Reflecting on his nomination, Matt remarked, “Being recognized by FN50 as a leader in financial services marketing is truly an honor. This recognition underscores the power of data-driven storytelling and the effectiveness of integrated marketing strategies in growing advisory practices.” Matt's approach centers around establishing innovative processes that align marketing with tangible outcomes, ultimately benefiting advisors and their clients.
Driving Results and Growth
Under Matt's guidance, JL Smith Holistic Wealth Management achieved an impressive 40% average annual growth from 2020 to 2024 in new advisory and annuity assets. His focus on building a robust marketing infrastructure culminated in the development of a new in-house agency dedicated exclusively to serving financial advisors. This agency aims to streamline marketing efforts and enhance outreach initiatives.
In addition, Matt’s upcoming book will shed light on the intersection of sales and marketing within the financial landscape, reflecting on personal experiences and the critical role of maintaining a positive mindset. “The more advisors we can assist, the greater impact they will have on their clients,” he noted, encapsulating the essence of C2P's mission.
Commitment to Excellence in Financial Services
C2P’s commitment to setting higher standards in the financial services industry underscores its focus on putting client interests first. By providing resources, training, and tools tailored to the unique needs of each client, C2P empowers advisors to offer top-notch financial planning services. Their fiduciary-driven approach showcases their dedication to transparency and excellence.
In conclusion, Matt Seitz's recognition on the Financial Narrative 50 list not only honors his individual accomplishments but also reflects C2P's unwavering commitment to elevating financial marketing standards. By utilizing innovative strategies and embracing data-driven insights, C2P continues to lead the charge in helping financial advisors succeed and clients achieve financial freedom.
For further information about C2P and its initiatives, please visit
C2P Enterprises.