#Japan #Osaka #Glico #Bisco #DisasterPreparedness

Bisco Future Letter: A New Way to Prepare for Disasters

As disaster awareness rises due to increasing natural calamities like earthquakes and typhoons, consumers seek ways to prepare effectively while managing the stress of emergency planning. Glico, a leading food company, has introduced an innovative approach called the 'Bisco Future Letter,' designed to transform disaster preparedness into a meaningful family activity.

A Creative Approach to Emergency Supplies

The Bisco Future Letter encourages families to utilize Bisco Preservation Cans as time capsules. By writing letters to their future selves and storing them alongside these long-lasting snacks, families create a customized emergency kit that also preserves their memories. This initiative connects emergency preparedness with familial bonds, ensuring that essential supplies become a part of family history and cherished memories.

The Bisco Preservation Can

Launched in 1933, Bisco has remained a beloved snack across generations. The Preservation Can, which can keep Bisco fresh for 5 years and 6 months, makes it suitable for all ages. Formulated with special probiotics that promote intestinal health, these cans provide a comforting taste during emergencies. By turning Bisco into an enjoyable aspect of family routines, Glico aims to simplify the often-dreaded task of disaster preparation.

Innovative Packaging for Long-Term Storage

One of the unique features of the Bisco Preservation Can is its high airtightness, safeguarding the contents from moisture and air, which helps maintain freshness even after years of storage. Every individual packet comes with a small air vent that removes oxygen, preventing oxidation and keeping the Bisco tasty for years.

Steps to Implement Bisco Future Letter

1. Gather the Bisco Preservation Can: Have your can ready.
2. Write Your Bisco Future Letter: Express thoughts and wishes to your future self or family members.
3. Seal the Letter Inside the Can: Open the red lid of the can, insert your letter, and make sure to close it without breaking the seal, preserving the air-tight condition crucial for long-term storage.
4. Utilize the Expiry Notification System: Register using the QR code on the can, which will remind you of the expiry date, leading you to revisit the stored memories along with enjoying the Bisco.
5. Enjoy the Surprise: When you eventually open the can, not only can you snack on the Bisco but also reminisce with the letters that bring back sweet memories.

A downloadable letter template is available from Glico’s website to help families get started.

Kids' Nutritional Needs in Emergency Preparedness

For families with young children, ensuring that emergency meals offer familiar flavors is crucial. It’s challenging for toddlers to accept unfamiliar tastes, which makes Bisco a great addition. Glico also offers other products like the 'Ikireo Baby Milk' and 'Toddler Meals,' which cater to children’s specific dietary needs and allow for easy consumption during emergencies.

Ikireo Baby Milk and 1-Year-Old Meals: Essentials for Baby Preparedness

1. Ikireo Baby Milk: Ideal for infants, this milk comes ready-to-drink and requires no preparation, making it especially useful during emergencies when securing clean water can be difficult.
2. 1-Year-Old Meals: With a shelf life of 19 months, these are perfect for disaster kits as they require no cooking and provide balanced nutrition with various vegetables included.

A Simple Yet Meaningful Defense against Disasters

Disaster preparedness shouldn’t be overwhelming. By embedding the act of preparing within family traditions and memories like those encouraged through the Bisco Future Letter, Glico emphasizes the importance of maintaining an enjoyable and pragmatic approach to safety measures. Glico remains committed to making disaster preparedness a more relatable and positive aspect of family life, ensuring that these practices can be easily integrated into daily routines and cherished for years to come.