Koupen-chan Set
2025-06-30 06:45:54

Naka-U's New 'Koupen-chan Neck Strap' Toy Drops in Uki-Uki Set!

Naka-U Introduces Exciting New Toy Collaborations



Naka-U, a popular chain known for its rice bowls and Kyoto-style udon, has unveiled the latest addition to their 'Uki-Uki Set' which includes a delightful new toy featuring the beloved character, Koupen-chan. This new neck strap makes its debut in stores starting in late June, following the conclusion of the previous toy series. As part of the 11th collaboration with Koupen-chan, this release promises to captivate fans of all ages.

The 'Uki-Uki Set' comprises four enticing meal options for children, each priced affordably. You can choose from:
  • - Kiddie Parent-Child Bowl Uki-Uki Set (480 yen)
  • - Kiddie Curry Bowl Uki-Uki Set (480 yen)
  • - Kiddie Wakame Udon Uki-Uki Set (450 yen)
  • - Kiddie Kitsune Udon Uki-Uki Set (450 yen)

Every set comes with a creamy "special egg pudding" and refreshing apple juice, complete with the new toy to enhance the dining experience. The highlight of this release, the 'Koupen-chan Neck Strap', features five different designs showcasing Koupen-chan's charming expressions and exclusive illustrations aligned with Naka-U's branding. Each neck strap not only brings joy with its adorable designs but also proves to be practical with a clip at the end, making it ideal for carrying around small items like mascots or pass cases.

Unboxing the toy adds an element of surprise, as children will be thrilled to see which design they receive, including limited illustrations of Koupen-chan dressed in Naka-U’s uniforms or depicted alongside their signature parent-child bowl. It's a perfect opportunity to acquire this sought-after neck strap and enjoy a delicious meal from Naka-U at the same time.

Please Note:
  • - Toy selections are not customizable.
  • - Meals can also be ordered for takeout.
  • - Prices may vary by location.
  • - The promotion is set to run at approximately 442 stores (as of June 30).
  • - The 'Koupen-chan Neck Strap' will be available while supplies last.

What is Koupen-chan?


Koupen-chan is a delightful character illustrated by the incredibly popular artist, Rurutea, who boasts over 430,000 followers on X as of June 2025. This cute baby emperor penguin has captured hearts by affirming everyday experiences through his illustrations. His relatable and uplifting messages have gained attention across social media, leading to a range of products, including LINE stickers, books, and merchandise.

Since April 2025, Koupen-chan has also made his television debut with the weekly airing of the anime series on TV Asahi every Sunday, further solidifying his status as a cherished figure in contemporary Japanese pop culture.

Don't miss out on the chance to treat yourself and your little ones to the new Uki-Uki set and the adorable Koupen-chan Neck Strap, while enjoying a thoroughly delicious meal that appeals to both young and old alike!


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Topics Consumer Products & Retail)

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