#Japan #Tokyo #Waseda University #Online Fraud #BBSS Corporation

BBSS Corporation Collaborates with Waseda University for Online Fraud Prevention

BBSS Corporation, a leader in providing AI and IT services, has teamed up with Professor Tatsuya Mori from Waseda University's School of Creative Science and Engineering to pioneer joint research aimed at preventing online fraud. This collaboration seeks to fuse BBSS’s extensive experience with its specialized security software 'Miyaburu' and Professor Mori's insights in AI and data analytics to create innovative solutions against digital fraud.

Background of the Research

In recent years, online fraud has become one of the most pressing social issues. Phishing scams, which impersonate trusted brands to steal sensitive information like credit card details, have become increasingly difficult to spot. The sophistication of phishing attacks and the fraudulent tactics used in SMS and email communications have escalated, making it vital to develop effective countermeasures. According to the Japan Credit Card Association, the amount of credit card fraud is expected to reach an unprecedented 55.5 billion yen in 2024, with over 90% of cases attributed to 'number theft.'

Furthermore, the number of online fraud sites detected by 'Miyaburu', BBSS’s dedicated security software, has significantly increased year by year. Launched in 2006, 'Miyaburu' has been continuously updated over nearly 19 years, protecting users from online scams. As of August 2025, it boasts over 12 million licenses and detects approximately 10.07 million fraudulent or dangerous sites monthly.

This wealth of transaction data presents an opportunity to analyze online fraud patterns and devise preventive strategies, making the joint research collaboration very timely. Professor Mori's lab has focused on various aspects of information security, but the limitation of real-world data has been significant. This partnership offers a rare chance for his team to access and analyze actionable data collected from real-world service usage, thereby advancing their research and development.

Future Prospects

BBSS aims to continue this collaborative research in the mid to long term, sharing the findings not just with 'Miyaburu' users but with society at large. The ultimate goal is to foster a public mindset that actively counters online fraud and aspires toward a zero-tolerance approach to fraud. One potential avenue is to provide resources for users to self-assess their risk exposure during everyday internet activities through the comprehensive fraud information site, 'Netsagi Soken.' This initiative could also enhance the value proposition of 'Miyaburu'.

Profile of Professor Tatsuya Mori

Prior to joining Waseda University, Professor Mori conducted research on internet measurement and analysis at corporate research labs, which then fueled his interest in security research during his time at the University of Wisconsin-Madison. He presently researches information security and privacy, covering a wide array of topics from hardware to human factors. His efforts focus on security challenges in emerging technologies such as autonomous driving, AI, and VR, while also emphasizing interdisciplinary research that intersects various fields.

Comments on the Collaboration

Professor Mori explained, "Our lab has conducted an extensive array of research on information security technologies, including several on phishing attack countermeasures. However, as part of a university research organization, our ability to capture real-time phenomena occurring in the real world has been limited. This collaborative research presents a valuable opportunity to analyze large-scale data observed in real-world scenarios, which I hope will lead to advancements in the development of phishing countermeasures and contribute positively to society."

Kennai Ozu, Director of Product Planning at BBSS, stated, "We have amassed significant data on fraudulent sites and online scams through our security software. By merging this big data with Professor Mori's AI analysis and security knowledge, we anticipate developing more effective preventive measures and services that will be beneficial to those at risk of online fraud."

Company Overview

• - Company Name: BBSS Corporation
• - Location: WeWork Tokyo Port City Takeshiba, 1-7-1 Kaigan, Minato-ku, Tokyo
• - CEO: Shinya Honda, President and CEO
• - Established: January 17, 2006
• - Shareholder: 100% ownership by SB C&S Corporation
• - Business Activities: Planning, development, and provision of consumer software and IoT services, along with corporate license sales
• - Website: https://www.bbss.co.jp/