Celebrating Two Years of Classico COLLECTIVE with a New Scrub Initiative

Classico COLLECTIVE Celebrates Two-Year Anniversary with New Scrub Designs

In an effort to create innovative medical apparel rooted in the voices of healthcare professionals, Classico Co., Ltd., headquartered in Minato, Tokyo, is proud to commemorate the second anniversary of its official user community, Classico COLLECTIVE. This initiative, titled "From Everyone's 'XX' Comes New Scrubs," enables participants to vote on multiple scrub design proposals that reflect their needs and preferences.

Currently, a design voting campaign is open exclusively to Classico COLLECTIVE members, running until July 31, 2025. Participation and voting are free, allowing anyone to join the community and cast their votes. The design that receives the most support will be considered for production, with finished products set to be gifted to 10 lucky winners in a drawing.

Additionally, a special summer shopping campaign is taking place simultaneously in both the online store and physical locations, enabling customers to enjoy a variety of shopping experiences.

What is Classico COLLECTIVE?

Classico COLLECTIVE is an official community established in 2023 by Classico for healthcare professionals. It serves as a platform for individuals across various fields and specialties to share opinions regarding their work, lifestyles, and products. With over 2,100 healthcare professionals currently participating, the community fosters a rich environment for collaboration and dialogue.

In February 2025, Classico initiated a request for feedback themed around the “ideal scrub,” inviting a wide spectrum of voices regarding daily needs and concerns in medical settings. Based on this invaluable input, Classico has developed multiple scrub design proposals, which are now available for voting among community members.

Note: Community registration is free, and new participants can join and vote at any time. The design with the highest votes will be considered for production, and the completed product will be included in a lucky draw for participants.

Additional Excitement

For more details on the project and to participate, visit the official Classico COLLECTIVE page.

As temperatures soar, Classico is also running a special summer campaign featuring their popular Cool Tech series, along with other items available at limited-time promotional prices, offering discounts of up to 15%. Don’t miss out on this fantastic opportunity!

Campaign Duration:
July 22, 2025 (Tuesday) 10:00 AM - July 28, 2025 (Monday) 11:59 PM
Store hours may vary.

Moreover, online content including personal color diagnosis and styling features designed to assist healthcare professionals in choosing their attire will be released periodically. Health professionals can also access various helpful guide content covering style tips and tricks.

Explore special content here.

Classico Co., Ltd. Background

Founded in 2008 in response to a suggestion from a physician stating "There aren't any stylish lab coats," Classico has successfully launched a medical apparel brand aimed at merging design and functionality under the mission of "Bringing Sensibility to the Medical Field."

With a recognition rate of 47% among physicians in Japan, Classico's products are praised for enhancing motivation and serving as conversation starters with patients. The brand strives to raise the "temperature of the heart" through its apparel while contributing to the sustainability of healthcare.

For comprehensive company information, visit Classico’s corporate site or their online store. You can also connect with them on their official Instagram account.

To read more about the latest press releases from Classico Co., Ltd., check out this link.