#Japan #Tokyo #Jewelry #BARNEYS #PREEK

PREEK Jewelry Pop-Up at Barneys New York Ginza

A remarkable pop-up event featuring the organic jewelry brand PREEK will be making its debut at the Barneys New York Ginza flagship store, running from August 28 to September 13, 2026. Founded in 2018 by designer Yoshizawa Kasumi, PREEK strives to explore new dimensions of jewelry produced in Japan, focusing on unique craftsmanship and sustainable practices.

The essence of PREEK is deeply rooted in Japan's rich culture, highlighting concepts of ambiguity, complexity, and transience through elegant design. The brand embraces unconventional elements, using materials such as SLV925, baroque pearls with organic shapes, and hand-carved natural stones by traditional artisans. This mixture produces striking pieces that break away from conventional jewelry molds, offering a refreshing take on modern adornment.

During this exclusive event, designer Yoshizawa Kasumi will be present to share the inspiration behind her creations and assist customers with personalized size orders and jewelry consultations. Attendees can expect to see not only the latest Fall/Winter 2026 collection but also fine jewelry pieces that are typically not available at the store.

Among the bespoke offerings are exciting new creations that can be paired with the beloved heart stone rings. This includes new hues of diamond heart stone rings, a limited selection of loose stones, and semi-customizable pieces that allow customers to personalize their jewelry with color variations in stones. The range exemplifies PREEK’s dedication to ensuring each piece is imbued with warmth, tenderness, and a human spirit—a true reflection of life.

Event Details:

• - Date: August 28 (Fri) - September 13 (Sun), 2026
• - Location: Barneys New York Ginza
• - Designer Appearance:

- August 28: 1:30 PM - 4:30 PM
- August 29: 1:00 PM - 4:30 PM

For inquiries, please contact Barneys New York at 050-3615-3600 from 11:00 AM to 7:00 PM (closed on January 1).

About Barneys New York: Established in 1923 by Barney Pressman in Manhattan, Barneys New York is a luxury department store known for its unique merchandise mix, which includes men's and women's fashion, accessories, home goods, and skincare. The brand operates nine locations throughout Japan, including its flagship store in Ginza, Roppongi, Yokohama, Kobe, and Fukuoka, alongside an online store. With a commitment to exceptional customer service and immersive shopping experiences, Barneys is dedicated to helping clients discover new treasures in the world of fashion and lifestyle.

Visit the official website at Barneys Japan or follow them on Instagram @barneysjapan for more updates.