#Japan #Tokyo #be born #New Basic #Hand Care

The New Basic Collection: A New Era in Hand Care

be born, the renowned nail salon located near Gakugei-Daigaku Station in Tokyo, has just launched an innovative hand care series called the New Basic Collection. This collection embodies a unique intersection of contemporary sensibilities, timeless elegance, and artistic expression—all contributing to a quiet yet powerful aesthetic that enhances the beauty of our hands.

Aesthetic Philosophy of New Basic

The inspiration behind the New Basic Collection lies in the Japanese philosophy that appreciates the unseen and the delicate nuances of beauty. Much like the soft rustling of fabric in the wind, this hand care line aims to wrap your skin in a translucent, dewy glow reminiscent of morning dew. By marrying texture, fragrance, and presentation, be born effortlessly adds strength and subtle elegance to your everyday gestures.

Innovative Hand Care Products

The New Basic Collection presents products that go beyond mere hydration or daily care. Crafted after extensive consideration from the nail artist's perspective, these hand care products are imbued with a serene energy that complements our daily routines and aesthetics. They are designed to enhance our natural beauty and pamper our hands in the hustle and bustle of modern life.

Be born Hand Lotion (75mL - 4,400 yen, tax included)

This luxurious hand lotion emphasizes the skin's inherent ability to rejuvenate. Focused on combating dryness, UV damage, and daily irritations, it contains a balanced blend of B vitamins and plant-derived moisturizers. This lotion helps to keep your skin hydrated and firm, leading to smooth, fresh, and healthy hands.

Ingredients:

• - Sunflower oil
• - Squalane
• - Aloe Vera leaf extract
• - Kudzu root extract
• - Chlorella extract
• - Tocopherol

Essential Oils Used:

• - Atlas cedar
• - Ylang-ylang
• - Orange
• - Clove
• - Geranium
• - Palmarosa
• - Sandalwood

Free from:

• - Parabens
• - Alcohol
• - Petroleum-based surfactants
• - Mineral oil
• - Silicones
• - Synthetic fragrances
• - Synthetic colorants
• - UV absorbers
• - Talc

Be born Nail Serum (18mL - 3,960 yen, tax included)

Specially designed for nurturing, protecting, and beautifying your nails, this nail serum offers protection against daily friction and dryness. The nutrient-rich ingredients and plant-derived beauty components work harmoniously to deliver a refreshing look to your fingertips while softening the surrounding skin, promoting a clean and elegant appearance.

Ingredients:

• - Hydrolyzed keratin (from sheep wool)
• - Hydrolyzed yeast extract
• - Green tea extract
• - Arichoke leaf extract

Essential Oils Used:

• - Atlas cedar
• - Ylang-ylang
• - Orange
• - Clove
• - Geranium
• - Palmarosa
• - Sandalwood

Free from:

• - Alcohol
• - Mineral oil
• - Silicones
• - Synthetic fragrances
• - Synthetic colorants
• - UV absorbers
• - Talc

The Experience at be born

At be born, not only can customers expect high-quality nail care, but they can also experience an evolving artistic environment. The salon features an exhibition space that showcases a carefully curated selection of events focusing on contemporary culture and art. As this organization advances, they aim to extend the experience of their offerings into the home with unique art pieces, gel nails, and specialized hand and nail care products.

To stay connected, customers can visit the be born website or follow their Instagram @beborn_tokyo. For inquiries, the salon can be reached at (03) 6338-4847.

In a world where the small acts of self-care can lead to significant changes, be born encourages everyone to embrace the New Basic—a foundation for beauty that resonates with contemporary life while honoring classical artistry. Embrace this journey of care, elegance, and transformation today and let your hands tell a story of quiet beauty.