RoofMarketplace Strengthens Leadership with New CEO and $7M Investment for Claims Innovation
RoofMarketplace Takes Bold Steps for Growth
RoofMarketplace, a leading platform that transforms the roofing claims process, has entered a significant new phase with the recent appointment of Scott Holewinski as CEO and the successful closure of a strategic $7 million Series A funding round led by Wingra Capital. This investment is geared towards bolstering the company’s vision for simplifying and modernizing property insurance claims.
Under Holewinski's leadership, who boasts over 20 years of pivotal experience blending technology and risk management, RoofMarketplace is poised to enhance its mission of making claims more efficient and user-friendly. Prior to this role, Holewinski founded and directed Tetra Defense, a company specializing in cybersecurity that was acquired by Arctic Wolf in 2022. His extensive experience is expected to strengthen the RoofMarketplace initiative and drive innovative solutions for all stakeholders involved—homeowners, insurance carriers, and contractors alike.
Wingra Capital's Partner, Nick Jackson, expressed enthusiasm over the potential of RoofMarketplace. He noted, "With RoofMarketplace, we see a platform that doesn't just reduce friction; it gets roofs repaired in a more reliable way. They're delivering what the claims industry has needed for years—genuine bids on jobs and content policyholders. We're excited to support their continued growth." This investment is pivotal not only in fortifying the existing framework but also in advancing the technology necessary to improve claim accuracy and restore transparency for homeowners during the claims process.
The roofing claims landscape is facing pivotal challenges, including labor shortages, soaring material costs, and an increase in severe weather events. For insurance carriers, this turbulent environment exacerbates the complexity of managing claims efficiently while simultaneously striving to reduce loss adjustment expenses (LAE)—which have exceeded $149 billion in unpaid reserves as noted by the NAIC. Traditional claims workflows have proven inadequate, leading to resource strains on carriers.
In response, RoofMarketplace proposes a transparent, outcome-driven method that ensures smoother claims closure for insurance providers while also enhancing the roof repair or replacement experience for policyholders. By providing carriers real market pricing insights, the platform minimizes cycle time and bolsters claim accuracy. Homeowners gain more control and clarity in a traditionally overwhelming process, while contractors are presented with reliable opportunities and support for successful job completion.
The recent financial support dares RoofMarketplace to not only improve its current offerings but also broaden its scope by facilitating new claim types and enlarging its team to meet rising demand. Moreover, the company is deepening collaborations within the insurance ecosystem to fully harness growth potential.
Complementing this refreshing leadership change are two vital additions to the executive team: Brian Beermann joins as the Chief Technology Officer, bringing over two decades of experience in SaaS and engineering, formerly managing growth at UW Credit Union and Digioh. Lauren Reid is set to serve as Vice President of Marketing & Communications, adding to the leadership with her rich background from Tetra Defense and Arctic Wolf, providing marketing expertise tailored for the insurance domain.
With Holewinski at the helm and an aligned team dedicated to innovation, RoofMarketplace is on a promising trajectory towards reshaping the roofing claims experience—aiming for a seamless journey from initiation through to final job completion.
About RoofMarketplace: RoofMarketplace is pioneering the modernization of roofing claims processes. By connecting homeowners, insurance carriers, adjusters, and vetted local contractors via its platform, the company ensures roofing repairs or replacements are handled efficiently at competitive prices, minimizing hassle for all parties involved. For more information, visit www.roofmarketplace.com or use this email for inquiries: [email protected]
RoofMarketplace, a leading platform that transforms the roofing claims process, has entered a significant new phase with the recent appointment of Scott Holewinski as CEO and the successful closure of a strategic $7 million Series A funding round led by Wingra Capital. This investment is geared towards bolstering the company’s vision for simplifying and modernizing property insurance claims.
Under Holewinski's leadership, who boasts over 20 years of pivotal experience blending technology and risk management, RoofMarketplace is poised to enhance its mission of making claims more efficient and user-friendly. Prior to this role, Holewinski founded and directed Tetra Defense, a company specializing in cybersecurity that was acquired by Arctic Wolf in 2022. His extensive experience is expected to strengthen the RoofMarketplace initiative and drive innovative solutions for all stakeholders involved—homeowners, insurance carriers, and contractors alike.
Wingra Capital's Partner, Nick Jackson, expressed enthusiasm over the potential of RoofMarketplace. He noted, "With RoofMarketplace, we see a platform that doesn't just reduce friction; it gets roofs repaired in a more reliable way. They're delivering what the claims industry has needed for years—genuine bids on jobs and content policyholders. We're excited to support their continued growth." This investment is pivotal not only in fortifying the existing framework but also in advancing the technology necessary to improve claim accuracy and restore transparency for homeowners during the claims process.
The roofing claims landscape is facing pivotal challenges, including labor shortages, soaring material costs, and an increase in severe weather events. For insurance carriers, this turbulent environment exacerbates the complexity of managing claims efficiently while simultaneously striving to reduce loss adjustment expenses (LAE)—which have exceeded $149 billion in unpaid reserves as noted by the NAIC. Traditional claims workflows have proven inadequate, leading to resource strains on carriers.
In response, RoofMarketplace proposes a transparent, outcome-driven method that ensures smoother claims closure for insurance providers while also enhancing the roof repair or replacement experience for policyholders. By providing carriers real market pricing insights, the platform minimizes cycle time and bolsters claim accuracy. Homeowners gain more control and clarity in a traditionally overwhelming process, while contractors are presented with reliable opportunities and support for successful job completion.
The recent financial support dares RoofMarketplace to not only improve its current offerings but also broaden its scope by facilitating new claim types and enlarging its team to meet rising demand. Moreover, the company is deepening collaborations within the insurance ecosystem to fully harness growth potential.
Complementing this refreshing leadership change are two vital additions to the executive team: Brian Beermann joins as the Chief Technology Officer, bringing over two decades of experience in SaaS and engineering, formerly managing growth at UW Credit Union and Digioh. Lauren Reid is set to serve as Vice President of Marketing & Communications, adding to the leadership with her rich background from Tetra Defense and Arctic Wolf, providing marketing expertise tailored for the insurance domain.
With Holewinski at the helm and an aligned team dedicated to innovation, RoofMarketplace is on a promising trajectory towards reshaping the roofing claims experience—aiming for a seamless journey from initiation through to final job completion.
About RoofMarketplace: RoofMarketplace is pioneering the modernization of roofing claims processes. By connecting homeowners, insurance carriers, adjusters, and vetted local contractors via its platform, the company ensures roofing repairs or replacements are handled efficiently at competitive prices, minimizing hassle for all parties involved. For more information, visit www.roofmarketplace.com or use this email for inquiries: [email protected]
Topics General Business）
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