#Tokyo #IUGEN #B.A Grand Luxe #O

POLA's Achievement in Design Excellence

In a remarkable recognition of design excellence, POLA Inc., headquartered in Shinagawa, Tokyo, has clinched the prestigious iF DESIGN AWARD 2026 for its flagship cream, B.A Grand Luxe O, and its amenity brand, IUGEN. This award underscores the global acknowledgment of outstanding design and quality in the competitive landscape of cosmetics and amenities.

B.A Grand Luxe O: The Pinnacle of Skincare

B.A Grand Luxe O stands as POLA's top-tier product, meticulously crafted with unique curves that create a delicate and sophisticated shape. Its design not only embodies aesthetic beauty but also offers a solid feel, representing the concentrated energy within. The essence of life is encapsulated in this luxurious cream, aiming to deliver deep comfort to its users.

The packaging itself is a hallmark of Japanese culture, reflecting the tradition of wrapping gifts with gratitude. The design embraces minimalism, allowing the packaging to be folded compactly after unboxing, which significantly reduces waste. This thoughtful approach highlights POLA's commitment to sustainability in beauty.

IUGEN: A Journey into Japanese Aesthetics

The IUGEN brand was created as an experience for visitors to Japan, allowing them to immerse themselves in the nation's profound sense of beauty. The name IUGEN is derived from the Japanese word **