#Taiwan #Taipei #Bubble Tea #Orbitel International #O's Bubble

Boba You X Me: Taiwan's First Cultural Exhibition

In a vibrant celebration of Taiwan's iconic bubble tea, Orbitel International, through its innovative brand O's Bubble, is set to unveil Boba You X Me. This exhibition will debut on April 26, 2025, at Node94 in Taipei, running until May 10, coinciding with the widely anticipated BubbleTeaDay on April 30.

This unique showcase reimagines bubble tea beyond its culinary roots, transforming it into a cultural symbol representing resilience, community, and creativity. Instead of a typical product launch, Orbitel International aims to co-create and engage with the local artistic community by working alongside four talented Taiwanese artists. These creative minds are set to reinterpret the beloved drink through installation art, sculpture, and interactive participation.

An Intersection of Culture and Art

Unlike traditional commercial showcases, Boba You X Me takes an immersive approach, probing deeper into the narrative behind bubble tea. Ken Hsieh, the Creative Director of Orbitel International, described the exhibition's ethos: “We believe in the elasticity of Taiwan’s culture — how it bounces across oceans, soft but strong.” The exhibition is less about marketing drinks and more focused on projecting Taiwan's artistic heritage globally.

Featured Artists:

1. Ken Hsieh: As the exhibition's conceptual leader, Hsieh blends his design expertise with his artistic endeavors. Known for his accolades including iF Design and Red Dot, he curates a visual dialogue that invites visitors to reflect on their personal connections to bubble tea.
2. Rong-Chih Huang: As a seasoned curator, Huang emphasizes participatory engagement, urging visitors to reflect upon their experiences. His works bridge contemporary art with social awareness, encouraging active involvement from the audience.
3. Chi-Hsuan Hsieh: An accomplished sculptor, Hsieh captures fleeting moments through his creations, allowing visitors to contemplate the beauty found in transient experiences.
4. Shang-Fu Tsai: Known for his quirky assemblages, Tsai challenges the norms of artistic practice, utilizing discarded materials to create thought-provoking installations that celebrate imperfections and humanity's quirks.

A New Narrative for Bubble Tea

Orbitel International’s approach signifies a departure from the rapid commercialism often apparent in events today. Charlotte Chen, Vice President of Sales and Marketing, emphasized that through every sip and smile inspired by Boba You X Me, visitors build connections that reflect both personal and shared experiences.

The exhibition promises to engage all senses with its artistic offerings, including mirrored floors for reflection, kinetic installations, and evocative figurative sculptures that challenge observers’ perceptions of the familiar bubble tea experience.

Exhibition Details

• - Opening Ceremony: April 26 at 11:00 AM
• - Public Hours:

- Weekends: 11:00 AM - 7:00 PM
- Friday: 1:00 PM - 7:00 PM
- Weekdays: 1:00 PM - 6:00 PM

• - Artist Dialogue Salon: May 3 at 2:00 PM at Naturdise Café
• - Location: Node94, B1, No. 94 Chaozhou St, Da'an District, Taipei

This historic exhibition aims not only to celebrate bubble tea but also to enhance our understanding of culture through art, inviting everyone to engage in a dialogue about personal and collective narratives.

For those interested in witnessing this innovative fusion of culture and creativity, Boba You X Me stands as a testament to Taiwan’s ability to craft meaningful connections through its rich heritage, all while inviting the world to partake in its unique story.